Sales Representative at Watu Credit Limited

Job Purpose

• The Sales representative will be responsible for communicating the benefits of a Watu Simu in order to drive sales.
• S/He will serve as the point of contact between Watu Simu and its prospects or clients and have a range of responsibilities including identifying and educating prospective customers while supporting existing clients with information and assistance that relates to products and services.

Responsibilities and Duties

• Drive sell out (↑ increase in business revenue).
• Drive sell out by conversion of cash customers to credit)
• Increase in revenue through increased credit conversions within the stores

Route Management

• Ensure effective and efficient route compliance
• Increase of store coverage by 12 new stores per month to increase the Simu universe

Effective Operational and relationship management

• Build sound relationships with all customers, dealers/ store owners based on mutual trust and goodwill.

Competition market sensing

• Provide continuous feedback as per client requirements (competitor activities, promotions, incentives, innovations, pricing, planograms)

Training

• Identify training needs and escalate to trainer for action (including refreshers for stores that are finding difficulties in maintaining sell out

Reporting

• Update WoW store performance and identify key indicators to increase sell out
• Check on store capacity and stock status for appropriate Simu sell out
• Report back on VOC in a timely manner for quick fix to be implemented
• Timely reporting of stock outs
• Monitor in-store pricing
• Monitor competitor’s new innovations and Market sensing
• Resolve red flag issues and report to management when unable to resolve

Display Management

• Push to maximize Watu Simu in store visibility
• Negotiate for Prime/Front Space to maximize on visibility of Watu Simu retail elements
• Negotiate POS material placement with store owners/managers
• Ensure neat and clean display with a customer journey driven by CTA
• Check accurate pricing, promotional pricing, competitor pricing
• Ensure all company assets are maintained according to company policy
• Manage discretionary giveaways to ensure optimum return on investment
• Identify in-store cross merchandising opportunities with OEM partner

Effective self-management

• Follow through to ensure that personal quality and productivity standards are consistently and accurately maintained
• Demonstrate consistent application of internal procedures
• Demonstrate flexibility in balancing achievement of own objectives with abilities to understand and respond to organizational needs
• Plan and prioritize, demonstrating abilities to manage competing demands

Qualifications

• Minimum of a Diploma in a Business related field.
• At least 1 year of experience in sale will be an added advantage