Sales Manager / Executive - Kitchen Appliances at Ascentech Services Limited

Job Summary

• We are seeking an experienced Sales Executive/Manager with a proven track record in the kitchen appliances industry to drive sales growth, expand distribution, and manage relationships with distributors, retailers, and key customers in Ilorin and surrounding markets.
• This is strictly a kitchen appliances sales role. Candidates without direct kitchen appliance sales experience will not be considered.

Key Responsibilities

• Develop and execute sales strategies to achieve monthly revenue and sales targets.
• Expand the distributor and retail network across assigned markets.
• Build and manage strong relationships with distributors, wholesalers, retailers, and key accounts.
• Drive product visibility, market penetration, and revenue growth.
• Lead, supervise, and motivate sales representatives to achieve targets.
• Monitor competitor activities, market trends, pricing, and customer preferences.
• Identify new business opportunities and develop new accounts.
• Prepare accurate sales reports, forecasts, and market updates for management.
• Ensure effective execution of promotions and sales initiatives.

Requirements

• Bachelor’s Degree/HND in Business Administration, Marketing, or related field.
• Minimum 5 years of proven sales experience specifically in Kitchen Appliances 
• Strong knowledge of the Nigerian kitchen appliance market and wholesale/distribution channels.
• Existing relationships with distributors, wholesalers, retailers, and appliance dealers is highly advantageous.
• Demonstrated record of meeting/exceeding sales targets and expanding markets.
• Strong negotiation, communication, presentation, leadership, and business development skills.
• Ability to lead a sales team and work independently.

Ideal Candidate Profile:

• We are specifically looking for candidates who have sold kitchen appliances such as cookers, blenders, microwaves, air fryers, refrigerators, freezers, kettles, ovens, food processors, or similar household kitchen appliances through wholesale, distributor, and retail channels.

Do NOT submit candidates whose experience is primarily in:

• General FMCG sales
• Telecommunications
• Banking/financial services
• Real estate
• Pharmaceuticals
• General electronics without significant kitchen appliance experience