Regional Sales Manager - On Premise at CHI Limited

• We're seeking a results-driven Regional Sales Manager - On Premise to lead our sales teams, develop and execute sales plans, and drive growth in On-Premise retail environments.

KEY RESPONSIBILITIES

• Develop weekly, monthly, and quarterly sales plans and lead the regional sales team to deliver results on time and in full (OTIF).
• Ensure the achievement of all regional channel objectives, execution KPIs, and sales volume and revenue targets.
• Collaborate with regional RTM & capability managers and field sales teams to enhance distributor capability and enforce Chivita | Hollandia’s Distributor Business (DB) operating standards.
• Drive and monitor the consistent activation of EDGE standards across all On-Premise retail environments in the region.
• Lead the development of local tactical sales initiatives and guide the regional sales team to ensure flawless execution across retail touchpoints.
• Provide coaching, mentoring, and performance support to build individual and team capability within the regional sales function.

REQUIREMENTS

• Bachelor’s degree in any discipline.
• Minimum of 6 years’ progressive experience in sales, with significant time spent in field sales management, consistently achieving sales targets and KPIs.
• Strong background in Route-to-Market (RTM) strategy and distributor operations management, with proven experience in trade execution and in-outlet activation.
• Demonstrated success in selling to and managing HORECA (Hotels, Restaurants, and Cafés) customers.
• Experience in Trade/Customer Marketing or Brand Marketing is an added advantage.