JOB SUMMARY
- We are seeking a highly driven, commercially aggressive, and results-oriented Regional Business Development Managers to lead the market penetration, customer acquisition, revenue generation, and strategic partnerships for our Telemedicine Digital Health Platform across Nigeria.
- The ideal candidates will have strong experience in field sales leadership, institutional sales, healthcare partnerships, regional market expansion, and B2B/B2G commercial growth.
- The role requires someone capable of driving rapid adoption of digital healthcare solutions across hospitals, HMOs, pharmacies, corporate organizations, government institutions, NGOs, and underserved communities.
- This is a highly performance-driven role with aggressive sales and expansion targets.
- The successful candidate must demonstrate strong execution ability, regional market intelligence, relationship management skills, and the resilience required to scale a fast-growing health-tech platform in Nigeria.
CORE RESPONSIBILITIES
Regional Market Penetration & Expansion
- Drive aggressive market penetration strategies within assigned regions across Nigeria
- Develop and execute regional go-to-market plans
- Identify high-potential markets, institutions, and partnership opportunities
- Expand platform visibility and customer adoption across urban and semi-urban locations
- Lead territory mapping and market intelligence gathering
- Establish regional sales channels and partnership networks
Revenue Generation & Sales Growth
- Own and achieve monthly, quarterly, and annual revenue targets
- Drive subscription sales and platform onboarding
- Generate institutional sales opportunities and close high-value deals
- Increase active users and recurring revenue within assigned territories
- Identify monetization opportunities across healthcare ecosystems
- Build sustainable pipelines for long-term revenue growth
Strategic Partnership Development
- Identify, negotiate, and manage strategic partnerships with:
- Hospitals
- Clinics
- Diagnostic centers
- HMOs
- Pharmacies
- Pharmaceutical companies
- Medical associations
- NGOs
- Corporate organizations
- Government healthcare agencies
- Community health organizations
- Universities and nursing schools
- Drive:
- Partner acquisition
- Relationship management
- Commercial negotiations
- Partnership activation
- Revenue optimization
Corporate & Institutional Sales
- Drive B2B and B2G sales initiatives targeting:
- Banks
- Telecom companies
- Manufacturing firms
- Oil & gas companies
- Educational institutions
- NGOs and donor-funded programs
- State governments
- Healthcare institutions
- Sell:
- Employee telemedicine packages
- Corporate wellness subscriptions
- Preventive healthcare programs
- Digital healthcare access solutions
- Healthcare awareness campaigns
Field Sales Leadership & Activation
- Coordinate regional field sales activities and outreach campaigns
- Lead sales activations, healthcare outreaches, and awareness drives
- Organize product demonstrations and stakeholder presentations
- Supervise regional sales agents, business mobilizers, and activation teams where applicable
- Monitor field performance and market feedback
Lead Generation & Pipeline Management
- Generate qualified leads through direct prospecting and networking
- Build and manage a healthy sales funnel
- Conduct product presentations and demonstrations
- Convert prospects into paying clients and active users
- Maintain accurate CRM records and pipeline reports
- Track conversion rates and sales performance metrics
Stakeholder Engagement & Representation
- Build and maintain strong relationships with:
- Healthcare executives
- Medical directors
- Insurance providers
- Government officials
- Community leaders
- Regulatory stakeholders
- Professional healthcare associations
- Represent the company at:
- Industry events
- Conferences
- Healthcare forums
- Trade exhibitions
- Government engagements
Product Commercialization & Market Feedback
- Work closely with marketing, technology, medical, and operations teams
- Provide customer and market feedback for product improvement
- Support localization and adaptation strategies for regional markets
- Identify customer pain points and emerging healthcare trends
Compliance & Regulatory Awareness
- Maintain working knowledge of:
- Telemedicine regulations in Nigeria
- Healthcare compliance requirements
- NDPR/data privacy regulations
- Digital healthcare operational standards
- Medical licensing frameworks
- Ensure all partnership and sales activities align with regulatory expectations
Reporting & Performance Analytics
- Prepare and submit:
- Weekly sales reports
- Pipeline reports
- Regional performance reports
- Market intelligence reports
- Revenue forecasts
- Partnership status reports
- Track KPIs and provide actionable business insights
KEY PERFORMANCE INDICATORS (KPIs)
Revenue KPIs
- Monthly revenue target achievement
- Quarterly revenue growth
- Annual sales performance
- Recurring subscription growth
Sales KPIs
- Number of new clients onboarded
- Number of demos conducted
- Lead conversion rates
- Institutional contracts signed
- Active user growth
Partnership KPIs
- Number of strategic partnerships secured
- Partner-generated revenue
- Active healthcare partnerships
Expansion KPIs
- Market penetration rate
- New states/regions activated
- User acquisition across territories
Customer KPIs
- Customer retention rate
- Customer satisfaction score
- User engagement metrics
QUALIFICATIONS
Education
- Bachelor’s Degree in:
- Business Administration
- Marketing
- Healthcare Management
- Public Health
- Health Economics
- Sales Management
- Social Sciences or related field
- MBA or relevant commercial certifications is an advantage
EXPERIENCE REQUIREMENTS
Minimum
- 5–8 years experience in business development, field sales, or institutional sales
- Proven experience in target-driven sales environments
- Experience managing regional or territory-based expansion
- Demonstrated success in B2B and partnership development
Preferred
- Health-tech experience
- Telemedicine or digital health exposure
- HMO or healthcare sales experience
- SaaS or subscription-based product sales
- Startup growth and scaling experience
REQUIRED SKILLS
Commercial & Sales Skills
- Revenue generation
- Deal closing
- Institutional sales
- Lead generation
- Sales forecasting
- Negotiation
- Prospecting
Strategic Skills
- Market penetration strategy
- Territory expansion
- Competitive intelligence
- Go-to-market execution
- Business growth strategy
Relationship Management Skills
- Stakeholder engagement
- Networking
- Partnership management
- Client retention
Technical Understanding
Knowledge of:
- Telemedicine platforms
- CRM systems
- SaaS business models
- Digital healthcare solutions
- Mobile application commercialization
COMPETENCIES
- Strong commercial mindset
- High execution capability
- Ability to work under pressure
- Strong negotiation skills
- Excellent communication and presentation skills
- Strategic thinking ability
- Ownership mentality
- Resilience and persistence
- Data-driven decision making
- High emotional intelligence
IDEAL CANDIDATE PROFILE
We are looking for a candidate who:
- Understands the Nigerian healthcare ecosystem
- Can aggressively drive market penetration
- Is highly target-oriented and commercially driven
- Can build strategic healthcare partnerships
- Understands institutional and corporate sales
- Has strong regional market knowledge
- Can scale digital healthcare adoption rapidly
- Is comfortable with field operations and extensive travel
- Thrives in startup and fast-paced environments
PERFORMANCE EXPECTATION
- This is a highly performance-based role
- The successful candidate will be expected to consistently achieve defined sales, partnership, user acquisition, and market expansion targets across assigned regions in Nigeria
Compensation May Include
- Base salary
- Performance bonuses
- Sales commissions
- Regional expansion incentives
- Partnership acquisition incentives
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