Public Relations and Communications Manager at Aureole Consulting Limited

Job Summary

• The Public Relations & Communications Manager will be responsible for developing and executing strategic PR & communication strategies, plans, managing media relations, crisis communications and management, media amplification, crafting compelling narratives to enhance our clients' reputations and achieve their corporate communications, and overseeing all internal and external communications initiatives for the firm.

Key Responsibilities
Media Relations:

• Build and maintain relationships with journalists, editors, and media outlets.
• Develop and pitch news stories, press releases, and articles to secure media coverage.
• Monitor media coverage and prepare reports on clients' visibility in the press.

Strategic Policy Communication:

• Develop and implement strategic communication plans that align with clients' goals.
• Craft persuasive messages and narratives to enhance clients' public image.
• Ensure consistent messaging across various communication channels.

Crisis Communication:

• Develop crisis communication strategies and response plans.
• Act as a spokesperson and media contact during crisis situations.
• Provide guidance to clients on managing reputational risks.

Content Creation:

• Create engaging content, including press releases, articles, speeches, and social media posts.
• Manage content distribution across digital and traditional media channels.
• Review and ensure contents align with clients'and firm’ identity and objectives.

Stakeholder Engagement:

• Identify and engage with key stakeholders, including government officials, industry influencers, and community leaders.
• Leverage existing media relationships and cultivate new contacts within business and industry media.
• Organize and manage events, press conferences, and media briefings.

Branding and Marketing:

• Develop and execute marketing communications plan including strategy, goals, budget, and tactics.
• Act as the “brand guardian” ensuring consistency across all internal and external communications.
• Draft high-quality communications materials with appropriate content, tone, brevity and consistency that match the company’s image.
• Evaluate and explore opportunities for partnerships, sponsorships and advertising on an on-going basis

Key Requirements

• Bachelor's Degree in Communications, Public Relations, Marketing, or related field
• Master's degree is an added advantage
• Minimum of 8 years of experience in public relations or corporate communications.
• Proven record of accomplishment of successful media relations and generating high-profile coverage.
• Excellent written and verbal communication skills.
• Strong, commendable, interpersonal and relationship-building abilities.
• Crisis communication experience is a plus.
• Proficiency in PR and communication tools, such as media monitoring software and content management systems.
• Creative thinker with the ability to generate innovative communication ideas.
• Outstanding project management and organizational skills.

Skills And Personal Traits:

• Proven leadership and team management skills.
• Solid experience with social media including LinkedIn, Instagram, Podcasts, Vlogs, Facebook, X (formerly Twitter), etc.
• Ability to work under pressure and meet deadlines.
• Strategic thinking, people management, organizational, problem solving and analytical skills.
• Ability to build and maintain highly effective working relationships with a range of people (both internally and externally).
• Strong organizational and project management skills that reflect ability to perform and prioritize multiple tasks seamlessly with excellent attention to detail.