Product Marketer at Primera Africa Finance Group

Qualifications

• First degree in Mass Communication, Marketing or any related field.

Required Experience, Skills & Competencies

• Minimum of 3 years' post-NYSC experience in Product Marketing.
• Experience in the financial services industry is an added advantage.
• Excellent Communication skills, product knowledge, market research skills, creative thinking skills, analytical and project management skills.
• Experience in developing product positioning and messaging.
• Experience in working with cross-functional teams to create and execute go-to-market strategies that include product launches, promotions, pricing strategies, and sales enablement.
• Experience in developing marketing materials.
• Proven ability to track key performance indicators (KPIs) such as product adoption, customer satisfaction, and revenue, and use data to optimize marketing strategies and improve product performance.