Offline Acquisition Manager at Jumia Nigeria

Key Responsibilities

• Identify and engage with vendors in major markets, targeting high-potential sellers for the platform.
• Get quality leads by better targeting in terms of category and areas to focus in order to get high seller lifecycle value
• Validate vendor suitability by assessing their products and business readiness.
• Persuade vendors to join Jumia by highlighting the platform's value and sales potential.
• Guide vendors through the registration process, ensuring timely and accurate completion.
• Provide new sellers with the tools, resources, and support to succeed from day one.
• Incubate the (lead to live) vendors for 1 month after live to make sure they are engaged properly. Making sure that vendors are properly trained and able to self sustain post incubation period.
• Collect insights on market trends and vendor concerns to improve acquisition strategies.
• Regularly report on acquisition progress, challenges, and opportunities for improvement.
• Optimize the cost/ active seller per channel

Required Skills & Qualifications

• Strong communication and negotiation skills to engage and convince vendors.
• Experience in doing offline sales
• At least 5 years of experience in offline sales, with a proven track record of meeting targets.
• Familiarity with local retail markets and vendor dynamics.
• Good analytical skills to identify trends and prioritize high-value leads.
• A self-motivated and adaptable attitude to work in fast-paced environments.
• Willingness to travel frequently and spend time in vendor environments.
• Proficiency in sales tools, CRM systems, and basic Microsoft Office applications.