Mid-level Digital and PR Sales Executive at Bracken Media Solutions

Job Description

• This position is responsible for developing and executing comprehensive strategies to enhance Our online presence and manage our public relations efforts.
• This role involves staying abreast of industry trends and adapting strategies to align with the business objectives.
• Core Responsibilities Initiate and lead digital strategiesMedia Relations Brand Reputation ManagementContent Development Direct Digital Campaigns Oversee online brand presence.

Responsibilities 
Job Responsibilities A typical day on the job will involve:

• Drive Marketing Projects of the company to ensure a long-lasting relationship and valuable exchange of resources between the Agency and its Clients.
• Responsible for the coordination of all PR & Media activities for clients as well as coordination of the company's PR & Media marketing and communication drive.
• Draw daily, weekly, and monthly reports of brand/media activities to include all third-party commitments and receivables from Clients.
• Stay informed about industry trends, emerging technologies, and changes in the digital and PR Landscape.
• Collaborate with the team to marketing team to align digital and PR efforts with overall business objectives.
• Design and implement digital media campaigns according to business goals
• Coordinate and manage the creation of all digital content such as websites, blogs, press releases and podcasts, infographics, videos, etc.
• Must ensure that all briefs are well understood and clear to all those involved, must understand clients' needs and objectives, and liaise closely with them throughout campaigns, often daily responsible for Digital Strategy, Planning, and BuyingWriting original copy and slogans for advertising campaigns, editing, and maintaining brand consistency across all channels
• Day-to-day running and smooth operations of various digital projects, including site launches, online tools, web applications, and advertising campaigns.
• Propose copy concepts and present underlying strategic thinking to the Managing Director.
• Write compelling marketing and promotional materials for a wide variety of products and services.
• Interpret copywriting briefs to specifications of project requirements.
• Collaborate with DigitalExperiential, PR, and other professionals in developing a variety of marketing materials.
• Collaborate with the creative team to concept and develop a language between script and visual plan.
• Drive brand consistency across all company communications and see projects through the whole creative lifestyle, from inception to deployment.

Requirements

• Bachelor's Degree / HND with at least a second-class upper (2.1) from a reputable institution
• Must be creative and possess great digital and storytelling skills
• Knowledge of online content strategy and creation
• 3-5 years of work experience
• Excellent writing, editing, and proofreading skills
• Creative thinker with prolific ideas
• Strong research skills Great presentation skills
• Experience with SEO