Marketing Manager at BLUETTI

Job Summary:

• We are seeking a dynamic and experienced Marketing Manager to lead our marketing team.
• The ideal candidate will be responsible for developing and executing marketing strategies that enhance our brand presence, increase market share, and drive sales growth in Nigeria.

Job Responsibilities:

• Develop and implement comprehensive marketing plans and strategies to achieve business objectives.
• Conduct market research to identify trends, customer preferences, and competitive landscape.
• Create and manage marketing campaigns, including digital marketing, social media, content marketing, and traditional advertising.
• Collaborate with sales, product development, and other departments to ensure cohesive marketing efforts.
• Monitor and analyze marketing performance metrics to optimize campaigns.
• Manage the marketing budget and allocate resources effectively.
• Build and maintain relationships with media, partners, and stakeholders.
• Arrange marketing activities; manage and distribute marketing materials;
• Be able to establish a marketing team in the future.

Job Requirements：

• Bachelor’s degree in Marketing, Business Administration, or a related field. A master’s degree is a plus.
• More than 3 years of rich marketing experience, especially working experience in solar system SHS companies;
• Proven track record of successful marketing campaigns and strategies.
• Strong understanding of digital marketing tools and techniques.
• Ability to analyze data and translate insights into actionable strategies.
• Proficiency in Microsoft Office Suite and marketing software (e.g., CRM, Google Analytics, SEO tools).
• Creativity and innovative thinking.
• Strong organizational skills and attention to detail.
• Team-oriented and collaborative approach.