Marketer at Solid Foundation Estate Limited

Job Description

• We are seeking a talented and driven Marketer to join our dynamic team. As a Marketer, you will play a crucial role in developing and implementing effective marketing strategies to promote our real estate services, drive lead generation, and enhance brand awareness.
• Your innovative ideas and marketing expertise will contribute to our company's growth and success in the competitive real estate industry.

Responsibilities

• Develop and execute strategic marketing plans to promote our real estate services, including property sales, rentals, and property management.
• Conduct market research and analysis to identify target audiences, market trends, and competitor activities, using the insights to inform marketing strategies.
• Create compelling marketing campaigns, utilizing various channels such as digital marketing, social media, email marketing, print materials, and events.
• Collaborate with the sales team to develop effective sales collateral, brochures, presentations, and other marketing materials that align with brand guidelines and messaging.
• Optimize the company website and online listings for search engine visibility and lead generation.
• Manage social media accounts and online advertising campaigns to increase engagement, drive traffic, and generate leads.
• Coordinate and organize open houses, property showcases, and networking events to attract potential buyers, sellers, and investors.
• Monitor and analyze marketing campaign performance metrics, such as website traffic, conversion rates, and lead generation, and provide regular reports to management.
• Stay up-to-date with industry trends, emerging marketing technologies, and best practices, making recommendations for improvement and innovation.
• Build and maintain relationships with external vendors, agencies, and media partners to ensure the successful execution of marketing initiatives.
• Uphold brand consistency across all marketing materials and communications.

Qualifications

• Bachelor's Degree in Marketing, Business Administration, or a related field.
• Proven experience in real estate marketing or a similar role, demonstrating a successful track record in driving lead generation and achieving marketing objectives.
• In-depth knowledge of the real estate industry, including an understanding of market trends, customer preferences, and competitor activities.
• Strong proficiency in digital marketing platforms, including social media, email marketing, SEO, and content marketing.
• Excellent communication and copywriting skills, with the ability to craft engaging content for various marketing channels.
• Creative thinking and problem-solving abilities to develop innovative marketing strategies.
• Proficiency in marketing analytics and reporting tools to track campaign performance and provide actionable insights.
• Strong organizational and project management skills to handle multiple campaigns and meet deadlines.
• Ability to work independently and collaboratively in a fast-paced, deadline-driven environment.
• Familiarity with graphic design tools and software is a plus.