Market Research Analyst at UNICANE Industries Limited

Responsibilities

• Monitor and forecast marketing and buying trends in agricultural/ aliied materials
• Measure the effectiveness of marketing programs and srategies
• Devise and evaluate methods for collecting data such s surveys, questionaires and opinion pools
• Gather data about customers, competitors and market condition
• Analyse data to draw both qualitative and quantitative conclusions
• Deternining potential markets, products demand and pricing
• Analysing consumer demographics, preferences, needs and buying habits
• Convert complex data and findings into understandable tables, graphs and written reports
• Prepare reports and present results to Management and Clients
• Performing field work in the form of missions in carrying out research and presenting reports
• Performing other related duties as may be assigned by HOD