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  • Posted: Mar 20, 2020
    Deadline: Mar 27, 2020
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    CRSL is a rail haulage, infrastructure and logistics support firm created to champion the active utilization of existing and new rail infrastructure for the movement of products across Nigeria and West Africa by forming strategic alliances and working with the best professionals and technology in the industry. Our vision is to remain the most efficient pr...
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    Market Research Analyst

    Job Responsibilities

    • Prepare reports on findings while illustrating data with graphs and translating complex results into written texts that are clear and understandable
    • Devise and assess procedures and methods for data collection, including opinion polls, surveys and questionnaires
    • Gather information on competitors, and conduct analysis on their sales, prices and methods of distribution and marketing to thoroughly learn about the competition
    • Conduct research regarding marketing strategies and consumer opinions 
    • Track and forecast trends in sales and marketing, and analyze in detail the data collected to provide management with thorough reports and results
    • Collect and analyze data regarding customer preferences, demographics, buying habits and needs to better identify market potential and factors influencing product demand
    • Attend staff conferences/meetings in order to provide management with proposals and information on the distribution, promotion, pricing and design of products and services
    • Measure the effectiveness of advertising, marketing and communications strategies

    Job Skills & Qualifications

    Reqiured:

    • BSc / MSc in marketing or a related field.
    • Excellent oral and written communication skills
    • Ability to multitask
    • Strong background in Microsoft Word, Excel, Access and PowerPoint

    Preferred:

    • Previous experience in market research spanning at least 2 years
    • Knowledge of software applications including tableau, minitab, Power BI, SPSS etc
    • Experience with various survey tools
    • Knowlegde of programming languages such as SQL and Python will place you at an added advantage.

    Method of Application

    This job has expired. Application is no longer allowed

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