Head, Sales & Marketing at Sunbeth Global Concepts (SGC)

JOB SUMMARY

The Head of Sales and Marketing at Sunbeth Shipping Limited you will be responsible for leading the sales and marketing efforts to drive business growth and achieve revenue targets. The Sales Head will oversee the development and execution of sales strategies, manage the sales team, and lead marketing initiatives to enhance brand visibility and market presence in the shipping and logistics industry

JOB DESCRIPTION

Sales Strategy and Planning:

• Develop and implement strategic sales plans to expand customer base and increase market share in the shipping and logistics industry.
• Identify new business opportunities and market segments to drive revenue growth.
• Set sales targets, objectives, and key performance indicators (KPIs) for the sales team.

Team Leadership and Management:

• Recruit, train, mentor, and motivate a high-performing sales team.
• Provide leadership and direction to the sales team, including setting sales targets, managing performance, and conducting regular performance evaluations.
• Foster a culture of collaboration, innovation, and customer focus within the sales team.

Customer Relationship Management:

• Build and maintain strong relationships with key customers, stakeholders, and partners in the shipping and logistics industry.
• Ensure excellent customer service and satisfaction by understanding customer needs and providing tailored solutions.
• Act as a primary point of contact for key accounts and handle customer escalations effectively.

Business Development:

• Identify and pursue new business opportunities through proactive prospecting, networking, and lead-generation activities.
• Develop and maintain a robust sales pipeline and drive the sales process from lead generation to closure.
• Negotiate and finalize sales agreements, contracts, and pricing terms with customers.

Marketing and Branding:

• Develop and execute integrated marketing strategies to promote the company's services and enhance brand awareness.
• Drive digital marketing initiatives, including website optimization, social media marketing, email campaigns, and content marketing.
• Collaborate with the marketing team to create compelling marketing collateral, presentations, and promotional materials.

Market Research and Analysis:

• Conduct market research, competitive analysis, and customer surveys to identify market trends, opportunities, and threats.
• Monitor industry developments, regulatory changes, and emerging technologies to inform sales and marketing strategies.

Performance Monitoring and Reporting:

• Track and analyze sales performance, market trends, and customer feedback to evaluate the effectiveness of sales and marketing initiatives.
• Prepare regular sales reports, forecasts, and presentations for senior management and stakeholders.

JOB EXPERIENCE

• Bachelor's degree in Marketing, Business Administration, or related field; MBA preferred.
• Proven experience, 8 years in a senior marketing role, with demonstrated success in developing and implementing strategic marketing initiatives.
• Strong leadership and team management skills, with the ability to inspire and motivate a diverse team.
• Exceptional communication and interpersonal abilities, with the capacity to build relationships both internally and externally.
• Proficiency in marketing analytics and data-driven decision-making.
• Solid understanding of various marketing channels and their respective strengths and weaknesses.
• Creative thinking and problem-solving skills, with a results-oriented mindset.
• Experience in Shipping industries or relevant domains is a plus.