Digital Subscriptions Manager at Business Day Newspaper

Education and Qualifications

• Bachelor's degree in Business, Marketing, Communications, or related field.
• Master's degree in Business Administration (MBA) or related field is a plus.
• Certification in digital marketing, sales, or a related field is desirable.

Experience

• At least 3-5 years of experience in digital media sales, marketing, or subscriptions management.
• Proven track record of success in driving revenue growth and managing digital subscriptions.
• Experience working with online newspapers, media companies, or digital publishing platforms is a plus.

Key Skills

• Digital Media Knowledge: Strong understanding of digital media platforms, technologies, and trends.
• Sales and Marketing: Proven sales and marketing skills, with the ability to develop and execute effective sales strategies.
• Data Analysis: Ability to analyze data, identify trends, and make informed decisions.
• Leadership and Management: Strong leadership and management skills, with the ability to motivate and manage a team.
• Communication and Interpersonal: Excellent communication and interpersonal skills, with the ability to build strong relationships with customers, colleagues, and stakeholders.
• Problem-Solving and Adaptability: Ability to think critically, solve problems, and adapt to changing circumstances.

Responsibilities

• Develop and Execute Sales Strategies: Develop and execute effective sales strategies to drive digital subscription revenue growth.
• Manage Digital Subscriptions: Manage digital subscriptions, including customer acquisition, retention, and upselling/cross-selling.
• Analyze Data and Identify Trends: Analyze data, identify trends, and make informed decisions to optimize sales strategies.
• Lead and Manage a Team: Lead and manage a team of sales and marketing professionals to achieve sales targets.
• Build Relationships with Customers and Stakeholders: Build strong relationships with customers, colleagues, and stakeholders to drive revenue growth and improve customer satisfaction.

Performance Metrics

• Digital Subscription Revenue Growth: Achieve year-over-year digital subscription revenue growth targets.
• Customer Acquisition and Retention: Meet customer acquisition and retention targets.
• Sales Conversion Rates: Achieve sales conversion rate targets.
• Customer Satisfaction: Maintain high customer satisfaction ratings.
• Team Performance: Meet team performance targets, including sales targets and customer satisfaction ratings.

Behavioural Competencies

• Results-Oriented: Focus on achieving results and meeting targets.
• Customer-Focused: Prioritize customer needs and satisfaction.
• Collaborative: Work effectively with colleagues and stakeholders to achieve shared goals.
• Adaptable: Adapt to changing circumstances and priorities.
• Innovative: Encourage innovation and creativity in sales and marketing strategies.