Digital Marketer at Vodstra Limited

Responsibilities

• Create new promotional strategies for the company to retain existing customers and attract new ones.
• Collaborate with e-commerce and m-commerce businesses to advertise products and services to customers both locally and globally.
• Create, plan, and execute the overall digital marketing strategy
• Create an online presence for the organization by attracting a large number of followers on the Internet via a variety of social media sites such as Instagram, YouTube, Twitter, and Facebook.
• Implementing the business organization's SMS marketing, location-based marketing, in-game marketing, and app-based marketing strategies.
• Responsible for all digital marketing channels.
• Manage and improve online content while taking SEO and Google Analytics into account
• Design adverts and write compelling content.

Candidate Profile

• Bachelor's Degree in any discipline.
• Minimum of 2 years of proven experience
• Excellent communication and presentation skills
• Skilled in negotiation and dealing with complaints
• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, WebTrends)
• Excellent understanding of digital marketing concepts and best practices.
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Content development, Networking, research, and excellent writing skills.
• Experience with B2C social media, Google AdWords, email campaigns, and SEO/SEM.
• Knowledge of graphic design is compulsory
• Knowledge of CRM applications is an added advantage
• Skills and experience in creative content writing.
• Analytical mindset and critical thinking.
• Must be ready to work at odd hours.