Digital Marketer at Ola-kleen Holdings Limited

Job Summary

Ola-Kleen Holdings Limited is seeking a creative, results-driven, and experienced Digital Marketer to develop, implement, and manage digital marketing strategies that enhance brand visibility, generate quality leads, and support business growth. The ideal candidate will have a strong understanding of digital marketing tools, social media management, content creation, SEO, paid advertising, and performance analytics.

Key Responsibilities

• Redesign and manage the company’s website to ensure it is well-designed & functional, easy to use, with fresh quality content, optimized for mobile platforms, readily accessible content & location, optimized for search & social web and clear calls to action.
• Develop strategy, implement and manage our digital and social media channels
• Oversee day-to-day management of campaigns and ensure brand consistency
• Supervise all aspects of digital and social media interaction between customers and the company, and ensure a positive customer service experience
• Create actionable plans to both grow and maintain followers through popular digital and social media platforms such as Google, Twitter, Facebook, YouTube, LinkedIn, etc.
• Ensure progress on all platforms by using analytical tools such as Google Analytics and other marketing tools such as Buffer
• Measure the success of every digital and social media campaign & oversee content
• Stay up to date with the latest social media best practices and digital media technologies
• Work with copywriters and designers to ensure content is informative and appealing
• Collaborate with Marketing, Sales and Business Development teams
• Monitor Search Engine Optimization and user engagement and suggest content optimization
• Communicate with industry professionals and influencers via social media to create a strong network
• Monthly monitoring and reporting of traffic and traction on all social platforms and website. The number of traffic that resulted in calls or enquiries will measure the traction.
• Provide constructive feedback.
• Provide constructive public relations that sustains and grows the company’s brand name.

Requirements and Qualifications

• BSc degree in Business, Marketing or other relevant field.
• 2-3 years of Social Media management experience.
• Social Media Strategist using all digital and social media for brand awareness and impressions.
• Excellent knowledge of Facebook, Twitter, LinkedIn, Instagram, Google+ and other social media best practices
• Understanding of Search Engine Optimization and web traffic metrics.
• Strong knowledge of SEO, SEM, Google Ads, and social media advertising.
• Proficiency in Google Analytics, Google Search Console, and Meta Business Suite.
• Familiarity with web design and publishing.
• Critical thinker and problem-solving skills.
• Great interpersonal, presentation and communication skills.