Content Creator / Social Media Manager at ArkBridge Integrated Limited

Job Summary

• The Content Creator/Social Media Manager develops engaging content and manages social media platforms to strengthen brand presence, grow audience engagement, and support marketing goals.
• The role includes content planning, publishing, community management, and tracking performance to optimize results.

Key Responsibilities

• Develop and curate high-quality content (posts, tweets, stories, etc.) that aligns with our brand voice and resonates with our audience.
• Respond to comments, messages, and reviews in a timely and professional manner, fostering a positive and inclusive community.
• Manage and schedule content across multiple social media platforms (Facebook, Twitter, Instagram, LinkedIn, etc.).
• Monitor performance metrics (engagement rates, follower growth, etc.) and provide regular reports to stakeholders.
• Ensure consistency in brand messaging and visual identity across all social media platforms.
• Handle social media crises and negative feedback in a professional and timely manner.
• Work with cross-functional teams (Marketing, Communications, Customer Service) to align social media strategies.
• Stay up-to-date with the latest social media trends, platform updates, and best practices.
• Plan and manage a content calendar to ensure consistent posting and minimize downtime.
• Manage social media advertising budgets and campaigns to achieve desired results.
• Set and implement social media and communication campaigns to align with marketing strategies.
• Organize and participate in events to build community and boost brand awareness.
• Build relationships with customers, potential customers, industry professionals and journalists.
• Stay up-to-date with digital technology trends.
• Research industry-related topics.
• Prepare well-structured drafts using digital publishing platforms.
• Create and distribute marketing copy to advertise our company and products.
• Interview industry professionals and incorporate their views in blog posts.
• Edit and proofread written pieces before publication.
• Conduct keyword research and use SEO guidelines to optimize content).
• Identify customers’ needs and recommend new topics.
• Coordinate with marketing and design teams to illustrate articles.
• Measure web traffic to content (e.g. conversion and bounce rates).
• Update our websites as needed.

Job Requirements

• B.Sc / HNDin any field of study with a minimum of Second Class Lower Credit or its equivalent for HND holders.
• Proven 1-3 years work experience as a content creator/social media manager.
• Social media platform expertise(algorithms,user demographics knowledge)
• Adaptability to trends and a proactive mindset.
• Excellent Interpersonal and Organizational skills.
• Creativityand Fast thinking .
• Possession of any content creation/social media cerification is an added advantage.