Chief Growth Officer at CED Africa

Overview

• The Chief Growth Officer (CGO) is a visionary executive who reports directly to the Managing Director. Tasked with steering Sales and growth across our service and product offerings, managing project sales for CED Africa, the CGO will drive growth across five core sectors - Retail, Houses of Worship, Hospitality, Partner Sales, and Entertainment - while leading integrated offline and online marketing initiatives. 
• This role is built on a foundation of a strong, customer-focused culture with an unwavering commitment to detail, operational excellence, and innovative leadership.
• Our organizational culture emphasizes agility, accountability, and collaboration, ensuring that every team member contributes to our mission of exceptional service and sustainable growth.

Key Responsibilities
Strategic Planning & Execution:

• Develop and implement comprehensive growth strategies that align with our company vision.
• Identify new market opportunities and revenue streams while refining existing initiatives.
• Integrate offline and online marketing efforts to enhance brand presence and drive sales.

Business Management & Sales:

• Oversee the delivery of sales targets for
• Retail sales business (Sound House)
• Av consulting engineering and Av design ( CED Africa) and
• Project sales for (Spectra AVL), ensuring profitability across the six target sectors.
• Streamline operational processes to maximize efficiency, reduce redundancies, and achieve set targets.
• Leverage digital transformation initiatives to improve customer engagement and operational agility.

Leadership & Team Development:

• Build, mentor, and empower a high-performing growth team while fostering a culture of accountability and innovation.
• Collaborate with cross-functional teams (marketing, operations, finance) to ensure aligned execution of business strategies.
• Encourage decision-making autonomy among team members, driving rapid responses to market changes.

Market & Financial Analysis:

• Conduct detailed market analysis and competitive research to stay ahead of industry trends.
• Monitor key financial metrics and performance indicators, such as % increase in revenue year-over-year or securing a minimum of X major client partnerships annually.
• Provide actionable insights and data-driven recommendations to the Managing Director and the board.

Stakeholder Engagement & Reporting:

• Develop and nurture relationships with key clients, partners, and industry influencers.
• Represent the organization in high-stakes negotiations and strategic discussions.
• Present regular performance reports.

Key Performance Indicators

• Revenue Growth
• Client Acquisition & Retention
• Market Penetration
• Operational Efficiency
• Digital & Offline Engagement.

Skills and Credentials

• Educational Background: Master’s Degree in Business, Finance, Marketing, or related field.
• Leadership Experience: Demonstrable success in senior roles with a focus on growth management and acceleration.
• Strategic and Analytical Acumen: Proven ability to craft and execute visionary strategies supported by data-driven insights.
• Operational Expertise: Experience managing diverse business functions with a focus on efficiency and scalability.
• Communication and Interpersonal Skills: Exceptional ability to articulate strategies and foster strong professional relationships.
• Customer Focus: A keen attention to detail with an unwavering commitment to delivering superior customer experiences.

Additional Attributes & Industry Insights:
Innovative Leadership:

• Draw on insights from recent case studies and industry expert interviews that highlight the importance of agile leadership in overcoming growth barriers.

Cultural Fit:

• Thrive in a dynamic environment where rapid decision-making and proactive problem-solving are paramount.

Expert Perspective:

• Stay updated with emerging trends and best practices in growth leadership to continually refine strategies and operational tactics.

Organizational Citizenship Behavior:

• A can-do and collaborative attitude. Willingness to go beyond the call of duty in favor of business growth.