Channel Sales Representative - Solar at ACO Nigeria

We are seeking a motivated and results-driven Experienced Channel Sales Representative to join our team. The primary responsibility of this role is to drive sales of solar panels, batteries, inverters and related products to distributors and retailers across Nigeria. The role combines account management, business development, and partnership building, ensuring that distributors and retailers not only purchase regularly but also evolve into committed, long-term partners of the company. The ideal candidate will have excellent communication skills, a strong work ethic, and a passion for exceeding sales targets.

Key Responsibilities

• Achieve monthly and quarterly sales targets through distributors and retailers.
• Proactively prospect, onboard, and manage new distributors and retail accounts.
• Monitor sell-in and sell-out performance to maximize product movement.
• Build and maintain strong relationships with distributors, retailers, and key decision-makers.
• Provide product training, sales support, and promotional material to channel partners.
• Ensure high levels of customer satisfaction, resolving issues quickly and effectively.
• Develop distributor and retailer accounts into strategic partners with long-term agreements.
• Identify and recommend opportunities for joint marketing campaigns, promotions, and events.
• Track competitor activities, pricing, and promotions within the channel network.
• Provide regular reports and market feedback to management for strategy refinement.

Qualifications

• Bachelor’s degree in Business, Sales, Marketing, or related field.
• Minimum of 5 years’ experience in B2B sales, channel sales, or distribution sales of solar and electronics.
• Strong network of distributors and customers.
• Strong Knowledge of distribution and retail market dynamics in Nigeria (preferred). 
• Strong negotiation and relationship management skills.
• High initiative, self-driven, and result-oriented.
• Ability to travel frequently to meet partners across territories.