Channel Development Manager (Local National Sales) at Ascentech Services Limited

Job Summary

• We are seeking experienced Channel Development Managers to drive residential market expansion and strengthen dealer performance.
• The role combines strategic trade marketing, channel development, and sales performance management to accelerate market share growth across assigned regions.
• Preferred Background
• Candidates must have prior experience working with leading consumer electronics or home appliance companies such as:
• Highly Preferred:
• Fouani, Samsung, Midea, SIMS, Somotex
• Alternatively Acceptable: Deekay & Sons, Skyrun, TCL, Jamara, CGCL
• Product Focus
• Air Conditioners
• Televisions

Key Responsibilities

• Expand and strengthen the dealer network within assigned territories.
• Identify, onboard, and develop new channel partners to improve market penetration.
• Conduct regular dealer visits to promote brand value and drive product visibility.
• Drive sell-out growth per dealer and improve sales velocity.
• Monitor and analyze sell-in versus sell-out performance to optimize stock movement.
• Improve regional distribution coverage and penetration.
• Track dealer performance and implement corrective action plans where necessary.
• Implement branded display corners and ensure strong in-store visibility in key outlets.
• Execute trade marketing initiatives to increase brand dominance in retail channels.

Requirements & Qualifications

• 4–7 years experience in channel sales or trade marketing within consumer electronics or home appliances.
• Strong network within the Lagos and/or South-South markets.
• Proven track record in dealer development and territory expansion.
• Strong analytical skills to track performance metrics and market trends.
• Excellent negotiation, communication, and relationship management skills.
• Results-driven with the ability to meet and exceed sales targets.