Business Development & Marketing Executive at Off-Field Concepts Limited

Job Summary

• We are looking for a proactive and results-driven Business Development & Marketing Executive to lead client acquisition, resellers onboarding, and brand positioning.
• This role combines strategic marketing with direct sales responsibilities and is critical to driving both B2B and B2C growth in a competitive market.

Responsibilities

• Develop and implement brand marketing strategies to drive visibility and growth.
• Conduct market research and competitor analysis to identify opportunities and threats.
• Identify and engage potential resellers, installers, and direct clients.
• Plan and execute product presentations, demonstrations, and roadshows.
• Develop marketing materials (flyers, online content, brochures, etc.).
• Follow up with leads and close B2B and B2C deals.
• Represent the company at trade shows, exhibitions, and partner meetings.
• Monitor sales KPIs and prepare regular progress reports.
• Coordinate social media campaigns and digital outreach where needed.

Requirements

• Minimum of a Bachelor's degree in Marketing, Business Admin, or a related field.
• 2+ years’ experience in B2B/B2C sales or marketing (experience in solar or tech is a plus).
• Strong communication, negotiation, and interpersonal skills.
• Ability to work independently and manage multiple tasks.
• Comfortable with local travel within and outside Abuja.
• Knowledge of renewable energy products is a strong advantage.
• Must Reside in Abuja (only candidates in Abuja will be considered).