Business Development / Marketing Coordinator at TAAS College

Job Description

• We are seeking an experienced and dynamic Business Development Coordinator/Marketing professional to join our team.
• The successful candidate will be responsible for identifying new growth opportunities, building relationships with stakeholders, and enhancing the reputation and market reach of all our business line.

Key Responsibilities

• Develop and implement strategic marketing and business development plans to attract and retain clients
• Build partnerships with relevant organizations, institutions, and communities to promote our group of companies
• Conduct market research to identify trends, competitor strategies, and opportunities for growth.
• Plan and execute marketing campaigns across various channels, including social media, print, and events.
• Develop promotional materials and coordinate with vendors and graphic designers.
• Collaborate with the admissions team to meet enrollment targets.
• Manage relationships with parents, alumni, and other stakeholders to foster loyalty and advocacy.
• Organize open days, seminars, and other community engagement events to showcase the school’s facilities and programs and other business events.
• Monitor and evaluate the effectiveness of marketing initiatives and adjust strategies as necessary.
• Prepare regular reports and presentations for management on marketing activities and outcomes.

Requirements

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• 3-10 years of experience in business development, marketing, or a similar role (experience in the education sector is a plus).
• Proven track record of meeting or exceeding business growth targets.
• Excellent communication, presentation, and interpersonal skills.
• Strong analytical and problem-solving abilities.
• Proficiency in digital marketing tools, social media platforms, and Microsoft Office Suite.
• Resides in Ibadan or within the South-West states.
• Self-motivated, results-driven, and able to work independently and as part of a team.