Business Developer/Marketing and Sales Manager at Mshel Homes Ltd

Business Developer and Marketing/Sales Manager
Minimum Qualification: Bsc
Experience Length: 8 years

Key Responsibilities:

• Devise marketing strategies and oversees execution of all strategies to attain the company’s sales target
• Manages marketing colleagues to ensure marketing campaign execution 
• Weekly coordination and training of teammates for efficient execution of marketing tasks
• Weekly ongoing update/strategy meetings with CEO and key management staff 
• Report on the impact of campaigns & initiatives 
• Produces marketing weekly reporting and calls out significant shifts vs forecasting and budgets along with reasons and action items 
• Own & drive all marketing items & goals for the business
• Project and manage all assigned campaigns and activities including reporting in line with structures and standards 
• Network to build partnerships with local professional bodies, private companies and governments 
• Build close connections to the media to capitalise on PR opportunities 
• Plan and manage events in order to drive conversions target personas
• Write, have approved on time and record results in campaigns, partnership and event briefs 
• Work with the Business CEO to manage budgets and ensure that campaigns, events and partnerships are aligned with brand strategy and produce impacts on core KPIs for brand
• Ideation of  campaigns 
• Effectively execute media buying activities, events and other offline initiatives 
• Ensure adherence to visual guidelines across all channels 
• Own brand voice for the business 
• Build relationships with valuable partners on the ground 
• Build relationships with the in-house sales team and other key stakeholders. 
• And any other related activities and assignments as assigned by the supervisor

Key Relationships:

• Marketing/Sales Team
• Programme Managers 
• Graphic Design Team 
• Customer Experience Team 
• Business Intelligence Team

Key Skills and Competencies:

• 1-2 years experience in management 
• Bachelor's Degree in Marketing, Business Administration (or) relevant work experience. 
• Experience in strategy development and implementation 
• Strong analytical and reporting skills with keen attention to detail
• Ability to work in a fast-paced, team environment 
• Good interpersonal skills 
• Excellent leadership skills
• Good organizational and planning skills 
• Up to date knowledge of marketing best practices.
• Hands-on experience and in-depth knowledge with multiple marketing channels; at least 2-3 of the following: SEM, Social Media, Content / Blogs, SEO, Email / CRM, Outdoor / Events / PR, Radio / TV / Print

The following skills are additional preferred skills but not required;

• Communicate with colleagues and share insights on Slack
• Utilise Trello to update task status