Brand & Events Manager at HBM Nigeria Plc (Formerly Lafarge)

Role Purpose

• The Brand & Events Manager will be responsible for planning and organizing all company events to ensure adherence to the HBM Nigeria Brand guidelines in a successful and cost-effective manner, paying attention to budget and time constraints.

Responsibilities
Corporate Branding:

• Manage new and existing corporate branding platforms and value building engagements through brand management, effective storytelling and social interactions.
• Support the procurement and branding of corporate gift items and other collaterals, branding same as per HBM Nigeria Plc’s brand guidelines for different stakeholder groups
• Ensure effective branding of HBM Nigeria Plc’s events within and outside the organisation
• Stay up-to-date on industry trends and best practices to continuously improve events and brand strategy.
• Build relationships with influencers, journalists and media outlets
• Collaborate with internal stakeholders to ensure brand guidelines are adhered to for events, collateral production and publications
• Work closely with the digital and communications manager in collaboration with the commercial team on brand messaging, content and design
• Oversee the branding of digital platforms, brand collateral and designs and ensure brand consistency across at all touch points of our operations.

Event Management:

• Plan and coordinate corporate events and employee engagements in collaboration with the Engagement and Communications Executive, ensuring alignment with objectives, target audience and business requirements.
• Lead end-to-end event management, from concept development and planning through execution, bringing innovative and creative ideas to enhance the overall event experience.
• Manage event budgets and commercial processes, including vendor sourcing, negotiation and adherence to the organisation’s procure-to-pay requirements.
• Coordinate agencies, vendors and event operations to ensure seamless execution and high-quality delivery of all corporate events.

Requirements
Critical Experience:

• 5 years’ work experience in event management/coordination in a corporate setting.
• Experience of stakeholder/vendor management
• Experience of public speaking
• Skilled in project management
• Outstanding communication and negotiation ability
• Excellent organizational skills.

Critical Knowledge:

•  Knowledge of KPIs and marketing techniques for event management and branding
• A knack for problem-solving.