Affiliate Marketing Officer at LiveScore Group

Key Responsibilities

• Acquire New Partners: Engage in negotiations and optimize deals to bring in new affiliate partners.
• Identify Acquisition Channels: Develop business cases and execute campaigns through new channels.
• Business Reporting: Produce weekly, monthly, quarterly, and yearly reports to track market performance.
• Promotional Campaigns and Growth Strategies: Implement effective promotional campaigns and growth strategies.
• Performance Monitoring & Reporting: Handle heavy business KPIs reporting and presentation.
• Proactive Account Management: Offer solutions to affiliate partners and suggest ideas to increase revenue through various marketing tactics.
• Manage Ad-Serving & Campaign-Tracking Platforms: Oversee the ad-serving and campaign-tracking platform.
• Monetize Partnerships: Drive monetisation through major affiliates and publishers.
• Affiliate Platform CRM & Budget Management: Manage CRM, commissions, and budget allocation for the affiliate platform.
• Competitive Analysis: Stay informed about competition and trends in the affiliate marketing industry.
• Bonus Incentive Schemes: Create and implement bonus incentive schemes for affiliates.
• Relationship Building: Establish and maintain strong relationships with affiliates.
• Training and Support: Provide training and support regarding the ad-serving platform.
• Growth Tactics: Identify opportunities for ad-hoc activations and growth tactics.

Skills, Knowledge and Experience

• Proven commercial experience in Affiliate marketing or a relevant role in the iGaming / Sports / Casino industry;
• Excellent written and verbal English language skills;
• Expertise and constant adaptation to new practices and innovations in the field of Influence Marketing;
• Ability to manage great sales, negotiation and problem-solving landscapes;
• Advanced usage of Excel and Google Sheets as the preferred tool for making data-driven decisions;
• Top-notch understanding of commercial models and local markets' needs paired with understanding of marketing techniques;
• Excellent organisational skills, attention to detail and ability to work on tight deadlines;
• Ability to learn fast and collaborate effectively within a team;
• Excellent understanding of brand awareness and growth strategies