Marketing Director at Del-York Group

Job Brief

• We are looking for a competent Marketing Director to be in charge of the organization’s marketing ventures. This primarily involves developing and implementing strategies to strengthen the company’s market presence and help it find a “voice” that will make a difference.
• The ideal candidate will be an experienced professional with a passion for the job, able to employ unique marketing techniques. He/She will be a skilled marketing strategist and able to drive creativity and enthusiasm in others.
• The goal is to increase the company’s market share and maximize revenues in order to thrive against competitors.

 Responsibilities

• Design and implement comprehensive marketing strategies to create awareness of the company’s business activities
• Supervise the department and provide guidance and feedback to other marketing professionals
• Produce ideas for promotional events or activities and organize them efficiently
• Plan and execute campaigns for corporate promotion, launching of new product lines etc.
• Monitor progress and submit performance reports
• Responsible for producing valuable content for the company’s online presence, editorial design and organizing the company’s publications
• Conduct general market research to keep abreast of trends and competitor’s marketing movements
• Control budgets and allocate resources amongst projects
• Become the organization’s agent towards external parties such as media, stakeholders and potential clients and build strategic partnerships

Requirements

• Proven experience as Marketing Director
• Excellent leadership and organizing skills
• Analytical and creative thinking
• Exquisite communication and interpersonal skills
• Up to speed with current and online marketing techniques and best practices
• Thorough knowledge of web analytics (e.g. Google Analytics, WebTrends etc.) and Google Adwords
• Customer-oriented approach with aptitude
• Professional chartered marketer (CIM) is a plus
• BSc/BA in business administration, marketing and communications or relevant field