Public Relations Officer at Bradfield Consulting

Our client has a Sports Academy established in Ogun State, Epe area with the admin office at Ilupeju Lagos.

We are seeking an experienced highly motivated and result-oriented individual to fill this position: Public Relations Officer

Job Purpose: Public relations account executives are responsible for handling all aspects of planned publicity campaigns and PR activities.

Other tasks include:

• planning publicity strategies and campaigns
• writing and producing presentations and press releases
• dealing with enquiries from the public, the press, and related organizations
• organizing promotional events such as press conferences, open days, exhibitions, tours and visits
• speaking publicly at interviews, press conferences and presentations
• providing clients with information about new promotional opportunities and current PR campaigns progress
• analyzing media coverage
• commissioning or undertaking relevant market research
• liaising with clients, managerial and journalistic staff about budgets, timescales and objectives
• designing, writing and/or producing presentations, press releases, articles, leaflets, ‘in-house' journals, reports, publicity brochures, information for web sites and promotional videos.

Qualifications and training required

• There are routes into PR for both university graduates and school leavers.
• A degree in any subject is acceptable, although English, management, business or media studies, marketing or behavioral sciences may be preferred by some employers. A PR postgraduate qualification can also be helpful.
• Work experience gained within the PR, marketing, fundraising, events promotion, or journalism trades may also be beneficial in your applications.

Key skills for public relations officers

• Excellent communication skills both orally and in writing
• Excellent interpersonal skills
• Good IT skills
• Presentation skills
• Initiative
• Ability to prioritize and plan effectively
• Awareness of different media agendas
• Creativity