Activation Manager at Lorache Consulting Limited

Job Description:

• Leads Brand development and execution of annual marketing activation plans that drives achievement of business objectives
• Lead tracking of business on a monthly basis to assess progress vs. plan and recommend adjustments as appropriate
• Develop and apply in-depth understanding of consumer insights to advance the business
• Have the ownership & input into customizing global campaigns and initiatives to relevant markets
• with the objective of driving consumer excitement and motivating purchase
• Lead cross-functional teams in order to execute brand initiatives leading multiple projects and teams to achieve results
• Manage budget and monitor spend against planned objectives
• Manage and develop one Marketing Assistant and play key role in their growth & development

Skills Required:

• Self-motivated, self-starter who is willing to take initiative, ownership & accountability
• Strong analytical skills and fact based orientation in decision making
• Creative problem solving ability to business problems in complex matrix organization structure
• Ability to influence cross functional teams, cultivate relationships; build consensus & influence business partners
• Sound business judgment; ability to anticipate issues and resolve them

Essential Experience Required:

• Experience in effective advertising and creative communication development, evaluation and execution
• Knowledgeable in how to manage partner agencies to bring the best quality work out of them
• Excellent multi-tasking, solid execution, project management and prioritization skills
• Strong written & oral communication skills
• Bachelor's Degree
• Marketing Campaigns Activation Management experience
• -3 -5 years classical blue chip FMCG Brand Management experience in marketing.