Graduate Sales Executive at Diageo

AutoReqId: 51262BR
Function: Sales
Reports To: Territory Manager

Context and Purpose of Role

• We are looking to fill the role of Sales Executive to join an effective & flexible field sales force demonstrating industry leadership in both volume driving & brand building activity.
• The Sales Executive role is our entry level route into the sales function.
• The role is expected to support Guinness Nigeria’s business objectives through the effective management of designated sales territory with a special focus on open market outlets as well as implementation of all sales activities/programs in assigned outlets.
• The role requires the ability to build strong commercial relationships with our customers. Managing and developing your own accounts is a core part of the role and you will be responsible for activations, preselling and order taking.

Top Accountabilities:

• Responsible for the account management and activation in assigned outlets
• Listing of innovations and ability to pre-sell Beer and Spirits
• Ensure achievement of Basic sales drivers (price compliance, distribution, quality, visibility) within assigned territory/outlets
• Ensure sell-out of distributors/market share growth are achieved via monitoring the Retail Redistribution Scheme, and excellent execution of promotions. Ensure promotional activity is in the right outlets and well managed
• Keep and update a database of outlets within the territory
• Ensure effective customer/ business development to counter competitive activities in these outlets

Qualifications and Experience Required

• Minimum of OND, with 1 year commercial expertise gained across sales/customer marketing/sales management.
• Good communication skills in - written and verbal
• Candidate must have good IT skills and knowledge of Microsoft office packages.
• High degree of integrity
• Good inter personal skills
• Geographically mobile
• Experienced driver with valid license

Barriers to Success in Role:

• Unwillingness to flex schedule to align with business hours of retailers and distributors
• Low level of drive or personal leadership.