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  • Posted: Oct 7, 2015
    Deadline: Not specified
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    MacTay Consulting has been in existence for over 28 years in Nigeria. We are a member of TACK and TMI, international consulting companies operating in over 60 countries and with a combined experience of over 80years. Our global network of partners and experience means that our clients enjoy all the benefits of a local office, while drawing upon our multi...
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    Outsourcing Promotion Manager (Mobile)

    Description

    • Inspect layouts and advertising copy and edit scripts, audio and video tapes, and other promotional material for adherence to specifications.
    • Plan and prepare advertising and promotional material to increase sales of products or services, working with customers, company officials, sales departments and advertising agencies.
    • Gather and organize information to plan advertising campaigns.
    • Confer with clients to provide marketing or technical advice.
    • Direct, motivate, and monitor the mobilization of a campaign team to advance campaign goals.
    • Confer with department heads or staff to discuss topics such as contracts, selection of advertising media, or product to be advertised.
    • Coordinate activities of departments, such as sales, graphic arts, media, finance, and research.
    • Train and direct workers engaged in developing and producing advertisements.
    • Track program budgets and expenses and campaign response rates to evaluate each campaign based on program objectives and industry norms.
    • Prepare budgets and submit estimates for program costs as part of campaign plan development.
    • Prepare and negotiate advertising and sales contracts.
    • Plan and execute advertising policies and strategies for organizations.
    • Assist with annual budget development.
    • Monitor and analyze sales promotion results to determine cost effectiveness of promotion campaigns.
    • Provide presentation and product demonstration support during the introduction of new products and services to field staff and customers.
    • Formulate plans to extend business with established accounts and to transact business as agent for advertising accounts.
    • Coordinate with the media to disseminate advertising.
    • Contact organizations to explain services and facilities offered.
    • Direct and coordinate product research and development.
    • Identify and develop contacts for promotional campaigns and industry programs that meet identified buyer targets such as dealers, distributors, or consumers.
    • Represent company at trade association meetings to promote products.
    • Read trade journals and professional literature to stay informed on trends, innovations, and changes that affect media planning.
    • Manage sales team including setting goals, providing incentives, and evaluating employee performance.
    • Consult publications to learn about conventions and social functions and to organize prospect files for promotional purposes.
    • Assemble and communicate with a strong, diverse coalition of organizations or public figures, securing their cooperation, support and action, to further campaign goals.

    Requirements

    • 5 years or more Mobile business career
    • 2 years BTL promotion experience
    • Ability about overall management, implementation, arrangement, planning
    • Exact promotion plan and implementation : ( salah, Christmas, Easter special holiday experience)
    • Ability about communicating with the supplier / promotion agency

    Method of Application

    Interested and suitably qualified candidates should click on preferred job titles to apply online.

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