Social Media Executive at LongBridge Technologies Ltd

Job Description

• Oversees all company social media accounts management.
• Develops engaging, creative, innovative content for regularly scheduled posts, which enlighten audiences and promote brand-focused messages.
• Coordinates social media messaging with advertising departments, brand managers, and quarterly or seasonal company goals.
• Manages social media team members, including copywriters and other content creators, by overseeing and supervising their work and offering guidance or direction.
• Audits and analyses social media presences, including digital advertising costs and returns.
• Analyses social media campaigns with tracking systems to gather relevant data and determine efficacy and areas for social media campaign improvement.
• Trains social media team members.
• Works with other departments to develop social media timelines coinciding with new product releases, ad campaigns, or other brand messages.
• Monitors and develops reports on competitor activity within social media spaces.