Marketing Director at Carlcare Development

After years of excellence in the telecoms industry, we are currently embarking on an exciting growth journey, and we are looking for a Marketing Director who has gained ideally a minimum of five years of managerial experience in the hospitality sector.

Job Description

• Assist the general manager in formulating the overall development strategy and med & long-term planning of the international hotel;
• According to the annual business objectives of the international hotel, prepare an annual marketing plan and marketing plan, and organize the implementation after approval;
• Accurately grasp the dynamics of industry information, sort out the industry customer groups, integrate relevant resources, and formulate hotel marketing strategies;
• Responsible for exploring various online and offline sales channels and completing sales targets;
• Responsible for establishing and improving the management system, process, and program of international hotel members, and improving the retention rate of members;

Qualification

• Bachelor’s Degree in preferably in Business Administration, Social Sciences, Marketing, Mass Communication Humanities or a related field, from a reputable institution. MSc degree in related area is a plus from a reputable university.
• Must have previous experience studying or working abroad. Experience working in a multicultural environment will be an added advantage.
• Must have at least 5 years of proven work experience as a Marketing Manager within a Marketing/Advertising/Consumer Research/Brand Creative related position. Marketing experience in promotions of local 5-star hotels or high-end hotels is a plus.
• Knowledge of the hotel/hospitality industry, and excellent resource integration capabilities is desired.
• Have at least 2 years of experience in Marketing campaign planning and execution, within an agency.
• Experience with strategic positioning, creative briefs, graphics briefs, marketing briefs.
• Must have exceptional written and oral presentation abilities, exceptional writing skills, as well as an ability to craft creative presentation documents. (i.e. - creative briefs)
• Have at least 3 years of team management experience
• Establish partnerships with many well-known brands.
• Active, positive, targeted, and innovative
• Strong strategic and analytical skills
• Excellent planning, organization, coordination and communication skills; keen market insight and decision-making and leadership abilities.