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  • Posted: Oct 10, 2019
    Deadline: Not specified
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  • uac foods limited is a joint venture business between uac of Nigeria plc. ( a leading indigenous conglomerate in nigeria) and Tiger Brands Limited( A South Africa Leading Food Giant). The Business is committed to quality products and into production of leading brands in the Snacks, Dairies and Beverage Categories. The Snacks Category consists of: Ga...
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    Consumer Insight & Market Intelligence Manager

    Reports to: General Manager-Marketing

    Job Description

    • To provide consumer, shopper and market insights; synthesizes multiple pieces of research and information into clear and compelling recommendations for the business.

    Job Accountabilities/Key Responsibilities

    • Conduct category segmentation projects
    • Conduct new bundles positioning tests.
    • Carry out new products development research (ideas, concept, product, pack, pricing, etc).
    • Conduct product optimization/ formulation research.
    • Maintain strong working relationship with relevant agencies.
    • Support commercial team in the integrated commercial planning process by providing insights from brand health studies, usage and attitude studies, etc.
    • Ensure accurate market projections for target forecasting.
    • Conduct retail audit.
    • Keep abreast of competitor information.
    • Carry out general market Intelligence.

    Person Specification/Job Requirements

    • A first degree or its equivalent
    • At least 4 years in a research agency or FMCG
    • Research as a core function
    • Strong analytical and problem solving skills.
    • Great networking skill
    • Very detailed and research oriented
    • Excellent communication and presentation Skills
    • Strategic thinking
    • Must possess an inquisitive and creative mind.

    Check how your CV aligns with this job

    Method of Application

    Interested and qualified? Go to UAC on www.uacnplc.com to apply

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