Media Account Manager / Strategist at BeachTV

Role Description

• Manages all clients (portfolios, briefs, requests etc.) and ensures all directives align
• Gets assigned clients. Provides administrative oversight for all creative projects as it relates to clients’ requests
• Gives feedback and instructions on how best to serve clients’ demands
• Provides brief reports with cost analysis to process clients’ payments
• Compiles daily, weekly, and monthly work performance report
• Provides concept and content schedule for all digital media assets (social media, onsite, newsletter etc.)
• Publishes content across all digital media channels
• Manages and content design creation with the creative media team (videographer, photographer, creative designer)
• Oversees and manages organic and paid digital campaign content/strategy/metrics (including engagement rate, budgeting, CAC, lead generation, CPA etc.)
• Compiles daily, weekly, and monthly work performance report
• suggests creative captioning, scripting, Researching and brainstorms copying ideas

Qualifications

• Bachelor's degree in marketing, business administration, communications, or a related field
• At least 1 - 2 years of experience in media planning and buying, account management, or a related field
• Strong analytical and problem-solving skills, with the ability to interpret and analyze large amounts of data
• Excellent communication, interpersonal, and relationship-building skills
• Experience in managing digital media campaigns across social media, search, display, and video
• Experience in managing traditional media campaigns across television, radio, print, and out-of-home
• Ability to work in a fast-paced, deadline-driven environment, while maintaining attention to detail and quality
• Excellent project management skills, with the ability to manage multiple projects simultaneously
• Proven leadership and team management skills, with the ability to motivate and inspire team members
• Experience with multicultural marketing and diversity, equity, and inclusion initiatives is a plus