Senior Marketing Lead at Autochek

Description

The ideal candidate will be strong-in and passionate about marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be data-savvy in understanding how to partner with the business in making data-driven decision.

Essential Job Functions

• Analyze competitive market strategies through analysis of related product, market, or share trends.
• Synthesize current business intelligence or trend data to support recommendations for action.
• Collect and report business intelligence data from available industry reports, public information, field reports, or purchased sources..
• Maintain or update business intelligence tools, databases, dashboards, systems, or methods.
• Create business intelligence tools or systems, including design of related databases, spreadsheets, or outputs.
• Assist in the formulation of strategies to build a lasting digital connection with consumers
• Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
• Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
• Be actively involved in SEO efforts (keyword, image optimization etc.)
• Provide creative ideas for content marketing
• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
• Acquire insight in online marketing trends and keep strategies up-to-date
• Maintain partnerships with media agencies and vendors
• Monitor functioning of equipment to ensure the system operates in conformance with specifications

Requirements

• Knowledge of market research practices and techniques
• Knowledgeable on principles, practices and techniques of marketing strategies
• Experience analyzing data
• Proficient computer skills
• Budget and cost analysis experience
• Knowledge of social media platforms
• Project management experience
• Experience running large scope projects with cross-over departments and large teams

Benefits

Besides attractive compensation, you will have the opportunity to work with a global leader. We offer a vibrant culture, great work ambiance, super intelligent workforce and a relaxed dress code. We invest in the development of our diverse workforce. We aspire to leverage the qualities and appreciate the unique competencies that each person brings to the company. We are also committed to the principles of Equal Employment Opportunities.