Marketing Manager at Maurice Xandra Solutions

Role Description

• This is a full-time on-site role for a Marketing Manager. Our client requires the service of a Marketing Manager who will be responsible for Identifying target markets, establish positioning, and create marketing strategies with clear goals across various channels and market segments.
• Lead the implementation of marketing programmes from end to end, utilizing internal assistance and encouraging cooperation.
• Create effective plans, examine customer insights, consumer trends, market data, and marketing best practices.
• Create, manage and carry out analytics reporting across numerous platforms, extracting essential data for next campaign development and go-to-market plans, along with formal proposals and advice on methods.
• Partner with email, performance marketing, and web teams to design, test, and evolve lead nurturing tactics.
• To fulfil goals for all advertising and public-facing communications, including print, digital, and video assets, assist in developing creative briefs and providing creative direction.
• Create and carry out multichannel campaigns that span the prospect and customer lifecycles, making sure that all channels' messaging and communications are in sync.
• Establish budget parameters, take part in events, record business operations, manage material and updates for internal and external touch points, and assist sales.
• Compile market and customer data to inform outreach efforts, boost customer conversion rates, and produce more qualified leads.
• Use tracking and data to determine the efficacy and impact of current marketing campaigns, then optimise.
• Discuss marketing programmes, plans, and budgets with top leaders and present

Qualifications

• Marketing skills such as creating marketing strategies, managing social media accounts, and market research
• Experience creating content for marketing materials
• Project management skills such as managing budgets and timelines
• Excellent written and verbal communication skills
• Ability to work in a team and independently
• Bachelor's degree in Marketing, Business Administration, or related field
• Experience in the consulting industry is a plus