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  • Vacancy at RS Hunter Limited

  • Posted on: 8 July, 2014 Deadline: Not Specified
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  • The Senior Copywriter is responsible for developing concepts and writes copy across a broad range of projects, from campaigns through to advertising and marketing collateral. The role is responsible for internal and external promotional materials for clients.

    Senior Copywriter

     

    RESPONSIBILITIES
        Come up with words and verbal content that are used alongside the visual elements
        Conceives and executes advertising consistent with the agreed strategy
        Constantly Come up with creative and imaginative, and curious about clients’ products or services
        Develop concepts and writes copy across a broad range of projects, from advertising campaigns through to advertising and marketing collateral.
        Take client’s advertising brief and produces original copy ideas with the objective of capturing the target audience’s attention.
        Attend or holding meetings with account executives, at which time the client’s requirements and core messages are discussed.
        Gain a deep understanding of the product, target audience and competitor activities in the market.
        Explore different ideas and concepts for both the visual and verbal elements in union with the creative team.
        Prepare drafts of different initial options for the creative director.
        Make changes to the copy until the client is satisfied.
        May play a role in coordinating the production phase; booking and liaising with designers, illustrators, printers, photographers and production companies.
        Brainstorm ideas and concepts for the visual and words with other members of the creative team
        Write various copy options, which may be presented to the client as a story board (a consecutive series of frames depicting the script and drawings that may be used)

    Skills and Specifications

        Talent, judgment and imagination to create ideas and words for the creation of an advertisement
        Knowledge of the mechanics of writing: punctuation, spelling, structure and organization of writing
        Schooling in creative writing or conceptual advertising
        Previous experience as Copywriter/Associate Copywriter
        Portfolio and reel required to demonstrate creative and technical skills
        Must have l+ years of experience within an advertising agency setting
        Excellent communication skills both written and oral
        Computer literate
        Team player
        Strong problem solving skills and detail oriented
        Minimum of a Bachelors degree  English, Journalism and Mass communication or equivalent business experience preferred
        Minimum of 5 years experience in related field.

    Method of Application

    Interested and qualified candidates should send CV to: vacancy@rs-hunter.com

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