You are on MyJobMag Nigeria. Go to MyJobMag Nigeria instead.
  • Visibility Manager at Guinness Nigeria Plc

  • Posted on: 6 June, 2014 Deadline: Not Specified
  • View Jobs in Manufacturing / Production / FMCG View All Jobs at Guinness Nigeria Plc
  • Subscribe to free job alerts
  • Guinness Nigeria Plc has a clear aspiration of being recognized as the most celebrated business in the country. This will require a step change in our focus on shoppers/consumers and customers; fundamentally different relationships with our commercial partners and the total organisation putting a much greater customer focus into everything we do. A key contributor to the success of the Guinness Nigeria PLC strategic plan is an effective customer marketing team demonstrating industry leadership- translating trade strategy and brand game plans into a world class commercial plan – winning the visibility war at the point of purchase and meeting both trade and consumer needs.

    Guinness Nigeria PLC - We are continuously interested in talented individuals who want to progress their careers and make a difference to our business.

    Guinness Plc is recruiting to fill the below position:

    Visibility Manager

     

    AutoReqId: 41616BR
    Function: Sales
    Location: Lagos
    Level: L5M1
    Reports To: Head Category Development

    Purpose of Role
    Deliver Sustainable Competitive advantage for GNPlc by:

    •     Supporting the definition of the GNPlc Portfolio Visibility strategy
    •     Translating the visibility strategy into Point of Sale Material (POSM) choices/Provide overall solution of Moment of Choice
    •     Managing effectiveness of End to end POSM process and budget; from design choices to in market execution
    •     Enabling Joint Value creation with customers via GNplc POSM solutions
    •     Winning at the MOC (Moment of Choice) via Brilliant POSM execution

    Accountabilities
    Strategy:

    •     Translating the visibility strategy into Portfolio POSM choices
    •     Provide insights that guide category teams in strategic decisions

    Design:

    •     Develop design solution for permanent POS materials.
    •     Work with category managers, marketing and design agency to come up with POSM design solutions for the categories.
    •     Incorporate Shopper/consumer/customer insights and category drivers for each category into the design solution. Collaborate and align with CM for respective categories.

    Role Requirements

    •     Category knowledge capability. Developing sound, executable capability on Category and Channel trends, shopper/consumer Insights and their translation into POSM design & Choices
    •     Insight Based POSM solutions by Channel. Translating sales & Category Drivers into POSM Design and choices that enables GNplc win at retail.
    •     Developing and providing the selling concepts (winning customer proposition) that enables filed sales to secure customer support for GNplc POSM solutions and deployment
    •     Activity Management. Design trade plans for visibility related activities with Cross functional teams to win with customers & channels and enable the sales force execute brilliantly.
    •     Coaching. Visibility training for Customer Marketing and field sales teams

    Qualifications, Experience and Skills Required

    •     A strong track record in field sales & customer marketing experience
    •     Strong capability and able to coach others in Insights, Sales Drivers, Outlet Segmentation and Managing Relationships
    •     A good understanding and strong capability to coach others on customer marketing fundamentals& Below The Line (BTL) process.
    •     Minimum 5yrs commercial experience in field sales & customer marketing
    •     Educated to degree level or equivalent
    •     Good track record on previous roles

    Method of Application

    Interested and qualified candidates should click here to apply online.

    Have you ever needed salary data to make informed career decisions? Introducing Salaryscale.ng, a platform that crowdsources salary data in Nigeria and we will love your input. Join SalaryScale.
  • ❮ Back to All Jobs
  • Know more about Guinness Nigeria PlcSimilar Jobs
  • Search for jobs by keyword
  • National Sales Manager at Millar Cameron
  • Production Manager at Pintar Service limited
  • Admin Officer/ Assistant at Elkris Bio-Health Foods Nigeria Limited
  • Information Technology(IT) Advisor (Enterprise Application Integration Solution Architect) at Chemonics International
  • Area Sales Manager at Dogans Sugar Limited
  • Jobs at Unihold
  • Ongoing Recruitment at The Nigerian Bottling Company (Coca-Cola)
  • HVAC Technicians at May & Baker Nigeria Plc
  • Filter Jobs
  • State | Search by region instead
    Field

    Industry

    Education

    Experience


    Also include jobs without defined experience

    Job Title

Display your company or industry jobs on your website or blog Get Started
  « 1 Recently Viewed Job
 
 
Send your application through

Yahoomail Gmail Hotmail