Marketing Communications Manager at The Concept Group

Details:

RESPONSIBILITIES:

• Develop and deliver creative marketing communication strategies, plans and approaches to help market TCG’s products and services, position TCG’s brand to have optimal outlook and reach in its
• targeted marketplace; and to generate high probability sales leads.
• Develop and implement digital marketing communications strategies needed to optimally reach TCG’s target audience through digital channels and spur high levels of revenue generation.
• Ensure TCG’s brand is optimally placed/projected by monitoring industry marketing trends, performance of TCG’s marketing communications campaigns and provide performance report/needed feedback on areas requiring prompt attention.
• Coordinate team members across the different branches/locations to ensure optimal performance on different marketing communications functions as assigned; motivate and support staff towards
• delivery of high quality of work and engendering great team spirit in order to effectively achieve the organization’s objectives.
• Continuously plan and execute brand engagement activities/events across digital and physical media.
• Manage and ensure top-notch content development for both online and offline channels.
• Develop communications budget and ensure communications plans are achieved timely within budget.
• Coordinate partnerships with external communication consultants and vendors as required for achieving goals within budgets.
• Consistently manage The Concept Group’s brand perception effectively, both internally and externally.
• Support the professional development of the team members, to continuously develop needed skills and expertise and achieve personal development aspirations.
• Contribute to the overall achievement of the organization’s mission & vision.

Job Profile

Ensure that individual/team work and attitude reflect the tenets of The Concept Group’s culture and values.
Any other related responsibilities required as assigned.
5. REQUIREMENTS:

• A Bachelor’s Degree in Marketing, Communications, Media, or any other related field.
• Minimum of five (5) years quality experience in a similar role.
• A very good understanding of different channels of communications media.
• An excellent understanding of how to use marketing tools and techniques across different communications channels to increase the visibility, profile and reputation of an organization
• Well-versed in event marketing and communications processes.
• A good network of media and PR contacts.
• Top-notch communicator; both written and verbal.
• A high level of (demonstrated) attention to detail and concerned with the aesthetic appeal of work done.
• The ability to effectively engender and manage a high performance team.
• A strategic and creative thinker with proven experience of effectively executing diverse marketing communications plans simultaneously; have excellent project management, time management