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  • Posted: Jan 10, 2019
    Deadline: Jan 18, 2019
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    Boch Systems Company Limited Is The Leading Information Availability Company In Africa. Boch Systems, Incorporated In 2006 By a Team Of Seasoned Executives With Vast Experience And Pedigree On Service Delivery In Africa.
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    Digital Marketing Officer

    Job Brief

    • We are looking for a Digital marketing Officer to Develop, Implement, Track and Optimize our Digital Marketing Campaigns across our Digital Marketing Channels.
    • Do you have a strong grasp of current Marketing tools and Strategies? Are you able to lead integrated Digital Marketing Campaigns from conception to execution?
    • Are you passionate about Digital Marketing? If yes, we want to talk to you.

    Responsibilities

    • Plan and execute all digital marketing strategies including SEOSEM, Marketing database, email, social media and display advertising campaigns.
    • Design build and maintain our social media presence.
    • Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs)
    • Identify trends and insights, and optimize spend and performance based on the insights
    • Brainstorm new and creative growth strategies
    • Plan execute and measure experiments and conversion test.
    • Utilize strong analytical ability to evaluate end to end customer experience across multiple channels and customer touch points
    • Instrument conversion points and optimize user funnels
    • Collaborate with agencies and other vendors partners
    • Evaluate emerging technologies, provide thoughts leadership and perspective for adoption where appropriate.
    • Develop creative content to push sales daily.

    Requirements

    • BS/MS Degree in Marketing or related field.
    • Proven working experience in digital marketing.
    • Demonstrable experience leading and managing SEOSEM, marketing database, email, social media and display advertising campaign.
    • Highly creative with experience in identifying target audiences and devising digital campaigns that engage. Inform and motivate.
    • Ability to think objectively.
    • Experiences with AB and multivariate experiments.
    • Solid knowledge of website analytics tool(e.g. Google analytic, Net insight, Omniture, Web Trends
    • Up to date with the latest trends and best practices in online marketing and measurement.
    • Good copy and visual storytelling abilities.
    • A likeable personality.
    • Basic design skills.
    • Ability to think objectively
    • The ability to execute and analytical skills

    Method of Application

    Applicants should send their CV to: careers@bochsystems.net with 'Digital Marketing Officer' as Subject of the mail.

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