Social Media Strategist at Tranter IT Infrastructure Services Limited (Tranter IT)

Duties and Responsibilities

• Administer the company’s social media marketing and advertising.
• Deliberate planning and goal setting
• Development of brand awareness and online reputation
• Perform research on current benchmark trends and audience preferences
• SEO (search engine optimization) and generation of inbound traffic to the company’s website
• Cultivation of leads and potential sales
• Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency
• Communicate with followers, respond to queries in a timely manner and monitor customer reviews
• Stay up-to-date with current technologies and trends in social media, design tools and applications
• Collects customer data and analyses interactions and visits, plus uses this information to create comprehensive reports and improve future marketing strategies and campaigns

Qualification

• Excellent professional written and verbal communication and interpersonal skills.
• Knowledge of a range of social media and content development.
• Ability to communicate technical information to non-technical personnel.
• Ability to provide technical training to end users.
• Ability to develop and deliver presentations.
• Visible with a professional appearance and providing a positive company image to the public.
• Presentation skills