Jobs at a Furniture Manufacturing Company - Workforce Group

RESPONSIBILITIES

• Gather data from multiple sources (eCommerce/Mobile app) generated from various channels to provide critical data support to the marketing and sales functions
• Deliver  recurring reporting dashboards
• Collaborate with members of the Sales and Marketing team and providing analytics support to drive department goals and strategies.
• Review and validate customer data as it is collected
• Conduct market, industry and company research to gather information for making informed business decisions.
• Research market trends to create sales strategies and plans
• Locate and define new process improvement opportunities
• Conduct strategic appraisal and valuation of business partnerships and collaborations
• Develop competitive intelligence and market intelligence reporting on the furniture industry to identify new investment and growth areas for the business.
• Create and drive new  procedures for the collection and analysis of data
• Review customer files to ensure integrity of data collection and utilization
• Prepare reports that summarize findings and recommendations and also present analysis to management
• Development and distribution of detailed sales analysis and sales reporting
• Analyze monthly movement of the furniture industry, market segments and key competitors
• Attain/maintain a deep and thorough knowledge of the furniture industry, product advertising/marketing trends, surveys and studies on buyer behavior and market segmentations
• Communicate strategic business insights obtained from multiple data sources
• Create impactful data driven stories that communicate key business findings that intrigue, inspire and cause action
• Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.
• Work closely with Sales Operations to ensure that revenue growth targets are achieved
• Ensure timely submission of weekly sales activity reports to the Head of Marketing Operations.

EDUCATION
A Degree in Marketing, statistics, economics and actuarial science,  a master’s in  Business Administration is an advantage

EXPERIENCE
Minimum of 2-5 years of demonstrable experience in Market research/ Data analysis

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RESPONSIBILITIES

• Devise strategies to drive online traffic
• Track conversion rates and make improvements
• Develop and manage digital marketing campaigns
• Create, develop and execute social media communication on all the platforms and send out periodic newsletters on the company’s products and events
• Utilise a range of techniques including free and paid search engines, SEO
• Drive the social media strategy for the company
• Manage online brand and products campaigns to raise brand awareness
• To keep the company up to date with the latest trends in online marketing
• Liaise with all relevant stakeholders  to optimise customer experience  and ensure brand consistency
• Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.
• Work closely with Sales Operations to ensure that revenue growth targets are achieved
• Ensure timely submission of weekly sales activity reports to the Head of Marketing Operations.

EDUCATION
A Degree in Marketing ,Communication or Advertising

EXPERIENCE
Minimum of 2-4 years of demonstrable experience in digital marketing

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RESPONSIBILITIES

• Build and execute the Company’s marketing and communications plan
• Develop , maintain and grow relationships with leaders in the Corporate , Real estate, Commercial ,Hospitability and Public sector for the purpose of lead generation
• Identify and develop new strategic opportunities for partnerships with Major stakeholders in the construction and property development sector of the economy for the purpose of marketing the company
• Develop content  for promotional materials, social media, newsletters and other campaign channels
• Manage and co-ordinate all marketing , social media and advertising activities for the Company
• Understand the company’s target market  and ensure adequate communication to the target market
• Overall responsibility for brand management and corporate identity
• Ensure that the company’s brand  and messaging is consistent across all platforms
• Categorize and report on trends specific to our industry and what will impact the business
• Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.
• Work closely with Sales Operations to ensure that revenue growth targets are achieve

EDUCATION

• A Degree in in Marketing, Communications, Social sciences or Business Administration.  
• An MBA will be an added advantage

EXPERIENCE

• Minimum of 5-7 years of demonstrable experience in marketing , merchandising or related field
• 2-3 years’ experience in a supervisory role.

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RESPONSIBILITIES

• To market the company’s product and services
• To improve the company’s market position and achieve revenue growth by getting new business and retaining them
• To identify business opportunities and generate new leads
• To build key customer  relationships
• To participate in promotional activities, campaigns, trade shows and exhibitions to create awareness for the company’s brand.

EDUCATION
A Degree in any Course.

EXPERIENCE
Minimum of 1-3 years solid experience in direct sales and business development in the manufacturing industry.