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  • Posted: Aug 16, 2017
    Deadline: Not specified
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    We are a Research and Management Consulting company, collaborating with clients across industries to discern opportunities and position enterprises to take advantage of these opportunities. We like to think that when market opportunities meet businesses that are prepared, there is enduring and sustainable value creation. Vision, Mission and Values Our Stre...
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    Digital Business Analyst

    We need a digital (web/mobile) business Analyst to join our brand and digital strategy & solutions unit

    Key Responsibilities:

    • Digital Platforms design and Management
    • Take lead in the analysis, design and implementation of websites and digital platforms
    • Assist in requirements gathering, stakeholder interviews and client discovery work
    • Manage web analytics (Google Analytics currently used) and ensure this is correctly configured and optimised for measurement, tracking and monitoring of results and insights).
    • Digital marketing campaigns and initiatives Management
    • Design digital campaigns across key digital channels
    • Manage day to day running of existing campaigns and propose new ones where relevant
    • Provide suggestions and ideas to test new digital campaigns and capabilities
    • Stay abreast of digital / search marketing changes and opportunities
    • Provide suggestions for SEO improvements
    • Management of budgets and ROI improvements
    • Research, Content development & Reporting
    • Develop a deep market understanding through research and direct customer interaction; identify trends and unmet needs in the market.
    • Manage product roadmap from idea generation to end of life and drive new product/technology development where required to meet market needs.
    • Engage in segment thought leadership activities such as white papers, industry associations, presentations, industry panels, webinars, etc.

    Experience / Skills

    •  2+ years in digital marketing, technical documentation, digital project management, or a role that required deep understanding of technical process
    •  Knowledge of standard digital tactics and channel interactions such as paid media, SEO and web creative
    • Appreciation of website coding languages and their application: HTML, Java Script, CSS
    • Experience in user interface design, mockups, wireframes, greylines, UX, or user interface reviews will be highly regarded
    • Experience working in an digital, online, or web environment;
    • Highly organized / Highly detailed / Excellent time management skills
    • Agency and/or consulting experience a plus

    Method of Application

    Interested and qualified candidates should apply using the Apply Now button below.

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