• Digital Marketing/Social Media Cordinator at MacTay Consulting

  • Posted on: 16 June, 2017 Deadline: 22 June, 2017
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  • MacTay Consulting is a business management consulting, HR. MacTay Consulting, is recruiting to fill the position below:

    Digital Marketing/ Social Media Coordinator


    Job Description

    • Executes a comprehensive social media strategy that raises visibility and traffic for target audiences and followers.
    • Analyze and report on campaign performance on a day to day basis for impact on target audiences translate anecdotal or qualitative data into recommendations and plans for revising the Social Media campaigns.
    • Create monthly editorial content calendars for each brand within the portfolio.
    • Create, curate, and manage all published content (images, video and written).
    • Customer relationship manager, online monitoring, listening and evaluation.
    • Cultivate a social media referral network.
    • Copy, edit articles, press releases and other content from freelancers.
    • Research and source material for content. Working with sales and marketing team to create ideas.
    • Manage social media presence and execute maintenance on social media properties and accounts -Instagram, Google Plus, Facebook, Pinterest and Twitter.
    • Become an advocate for the Company in Social Media spaces, engaging in dialogues and answering questions where appropriate. I.e. monitor, listen and respond to users in a “Social” way while cultivating leads.
    • Analyze Social Media statistics: Likes, impression, reach to generate insights from site metrics and implementing same to improve site performance.
    • Manage freelancers while providing collaboration and training as needed.
    • Analyze marketing initiatives - Responsible for metrics and delivering monthly reports and measuring ROI.
    • Community Building : Research and identify Communities, Sub-Groups from various touch point of each regions (Music, Football, Comedy, Celebrity etc.) and develop how the organization can leverage this partnerships.


    • The candidate will be an Internet savvy, serial media/online marketing expert, with sound marketing acumen, intellectually sound and shrewd, with a rich experience in digital marketing solutions.

    Method of Application

    Applicants should send their CV's to: recruitment@mactayconsulting.com

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