Social Media Associate at Jumia Nigeria (UPDATED)

Details:

Objectives

As Social Media Associate, your responsibility is to build engagement and brand equity with current as well as new followers on social media platforms and generate revenue.

Responsibilities

• Growing Jumia’s organic social media reach and online audience engagement in NigeriaImplementing and translating the marketing and PR strategies to social media 
• Creating and contributing to social media strategy and content development plans 
• Conceptualizing, brainstorming and creating engaging, informative, relevant and viral-worthy content across Jumia social media handles and blogs.
• Contributing to content and script development for social media videos and product reviews.Posting to Jumia social media channels including but not limited to twitter, LinkedIn, Instagram, blog.
• Interacting with online Jumia community real time including creating and appearing in live videos
• Generating and responding to online conversations and email enquiries on behalf of Jumia.Monitoring Jumia social media mentions and recommending strategic and timely responses as needed 
• Building a monthly social media engagement report for all our social media handles.
• Other tasks may include assisting the content development team with writing, brainstorming, creating and implementing the content and engagement roadmap for all services and countries

Qualification & Experience

• BSc Communications/Journalism/Marketing or any other social science degree
• Minimum of 2 years’ experience working in a fast-paced corporate environment preferably in a similar role
• Copy-writing experience a plus
• Good knowledge of the Online Marketplace and the Ecommerce Industry
• Passion for social media and ability to research and keep up with evolutions