• Latest Career Opportunity at Mondelez International - Cadbury

  • Posted on: 16 September, 2016 Deadline: Not Specified
  • View Jobs in Manufacturing / Production / FMCG View All Jobs at Mondelez International
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  • Mondelez International, Inc. (NASDAQ: MDLZ) is a whole new company reimagined with a single focus in mind: create delicious moments of joy by sharing the world’s favorite brands.

    We are recruiting to fill the position below:

    Category Brand Manager, Candy

     

    Job Number: 1614582

    Job Description

    • Supports the execution of category activation marketing strategy/plan within the cluster/ market. The role leverage links between the cluster/market and the category. The role works closely with the Market Sales teams to deliver plan through superior consumer and customer activation

    Principal Accountabilities / Responsibilities

    • Supports the execution and performance of annual category marketing plans in the country / cluster aligned with the category strategy for P&L delivery with a monthly / quarterly and annual horizon.
    • Implements superior consumer and customer activation of agreed brand equity , renovation and innovation 4-2-1 ‘s
    • Implements the IMC programs, working with  BU category activation , agencies, and drive local adaptation of brand  communication
    • Manage connection & media planning and buying locally
    • Ensure effective working relationships and cross functional alignment of the category marketing plans with RCT, Sales (Category Planning & KAM) CI, CS&L and Finance and agency leadership  to ensure effective in market brand activation in accordance with brand plans, activation strategy, schedule and calendar
    • Manages required investment, prioritization, resources and enablers in order to deliver category targets
    • Collaborates with the Equity &Innovation teams to develop  insight led and  strategically relevant communication that drive brand health and  category growth within the cluster/market
    • Feedbacks into product development and service offers; collaborate to create, launch and track performance of product and service offerings in our markets
    • Manages marketing spend budgets & improve profitability (ROI) across the cluster/market
    • Understands local Sales capacity execution capability and coordinate with Category Lead and market GM’s on cross category priority alignments.
    • Typically works with a timeframe for less than 12 months

    Qualifications
     Knowledge including: education, qualifications and training:
     
    Education

    • University degree
    • Excellent Knowledge of English language
    • Strong PC literacy (Excel, PP)

    Skills
    General:

    • Strong people management skills
    • Communication skills
    • Idea Leadership and Drive for Results
    • Handling Complexity, problem solving, analytical and conceptual skills
    • Business Acumen, Organizational agility
    • Project leadership skills
    • Strong planning skills

    Experience

    • Minimum of 5 years’ experience in blue chip multinational FMCGs in Brand Management
    • Demonstrable experience in execution of outstanding marketing programmes based on consumer insights.
    • In-depth understanding of consumer needs
    • Influencing senior teams.

    Method of Application

    Interested and qualified? Go to Mondelez International career website on mondelez.taleo.net to apply

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