Sponge is a team of experts focused on data driven ideation, end to end marketing solutions and consistent delivery.
2. Media Buying
3. Media Implementation and Campaign Management
4. Reporting and Analysis
WHO WE NEED:
QUALIFICATIONS AND SKILLS REQUIRED
An excellent strategy requires excellent research. It will be your responsibility to know our clients’ consumers better than they do; combine market data, qualitative research and product knowledge within a brief to enable the creative team to produce innovative ideas that will reach consumers. You are required to love data…and understand how to use this to make decisions.
This involves targeting the right audience, as well as setting the tone and message of the campaign. Occasionally, you may meet clients to share research findings and review them in the context of the client’s marketing objectives. You may also help account managers prepare a detailed campaign brief for the creative and media planning teams, and review the creative and media proposals to ensure that they are aligned to the overall strategy.
The purpose of all our activities is to elicit a positive response from consumers which in turn would lead to a return on investment for our clients. It would be your responsibility to understand and utilize various digital tools to engage with consumers, and build relationships that lead to brand love.
While you will be part of the Planning team, it is your responsibility to learn about media planning, trafficking, implementation, deployment, and reporting of client campaigns. Where required, you will provide support in these areas.
Keep abreast of industry trends, technologies, relationships and opportunities.
Beyond great thinkers, it is important that members of the Planning team have a keen interest in business and an understanding of the wider environment in which our organization operates: our customers, competitors and suppliers. You need to be aware of how our business generates revenue and your contribution to this.
The Planner level generally requires a bachelor’s degree with at least two years of experience in the Planning profession. We also accept candidates with a bachelor's degree and at least two years of professional experience within similar industries where intellectual rigour is required such as Research, Consulting and Finance, looking to explore a career in Marketing. What we value above all is a keen interest in digital, great communication skills, good use of office tools, the right attitude and an open mind.
In addition, the following are also required:
Interested and qualified? Go to career website on spongelimited.bamboohr.com to apply