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  • Posted: Jul 9, 2016
    Deadline: Jul 21, 2016
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    MTN Nigeria is part of the MTN Group, Africa\'s leading cellular telecommunications company. On May 16, 2001, MTN became the first GSM network to make a call following the globally lauded Nigerian GSM auction conducted by the Nigerian Communications Commission earlier in the year. Thereafter the company launched full commercial operations beginning wi...
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    Trade Marketing Officer

    Job Description    
    Tmanage and develop the channels of distribution especially retailers tensure MTN dominance at retail within assigned territory

    • Extract value from what we already have by focusing on optimizing processes within the Unit/Department in line with the value creation philosophy.  This includes individual contributions and recommendations timprove existing business project/initiative.
    • Drive Innovation by identifying and taking advantage of new business opportunities, e.g., by stimulating and encouraging new business opportunities, launch of products, product/process innovation, business model innovation etc.
    • Maintain leadership in the ICT/Digital industry by partnering with MTNN’s Partners timprove their processes which in turn will improve the efficiency of MTNN’s operations.
    • Enhance/expand MTN’s role in the larger national macrenvironment by participating in CSR projects and/or NGO’s, involvement in recognized professional institutions, participating in think-tank activities etc.
    • Sustain the right organisational culture and behaviors by demonstrating the vital behaviours every time.
    • Manage stock in channel and provide appropriate reports by directing outlets with stock challenges tidentified Trade Partners tensure there is nstock out within assigned territories
    • Manage stock in channel and obtain/ record infon stocking from ALL visited outlets in territory (where from, when, price, where t& why still pending >30days) and report weekly / monthly.
    • Increase sales of VTU uptake /adoption and product penetration in developing markets through aggressive market activations especially on specific market days
    • Ensure call cycle time of 20 visit a day per territory or as business requires
    • Ensure  weekly / monthly database update
    • Ensure MTN product availability in channel is >95% at all times and provide weekly product availability report of all visited outlets during call cycles
    • Ensure information from Distributor Account Executive on Trade Partners product distribution is confirmed and relevant Sub Dealers followed up and provide weekly / monthly report
    • Resolve all issues/queries with regards tactivations, products and promotions
    • Provide Informal training in shops on products, services and promotions being run by marketing, channel or region and on the spot training/coaching of all visited outlets in territory (100% of all visited outlets in call cycle)
    • Identify new retail opportunities in developing markets, motivate for network coverage where necessary
    • Provide weekly/monthly sales activity report, market intelligence report and initial report tField Service Engineers on state of network in territory
    • Manage Brand Visibility within the rural space while supporting all identified outlets with 100% merchandizing/POS as appropriate.
    • Manage and deepen penetration intHORECA (Hotels, Restaurants, Cafes) outlets
    • Focus on management of DYA retail agents while the TMCs manage the Super agents
    • Direct all channel participants tMTN identified growth area within your territory
    • Establish consistent channel standards including branding as per channel recommendation.
    • Increase brand awareness – Signage, POS distribution and target 65% visibility in the channel of distribution (Trade marketing team will measure)
    • Support all identified outlets with 100% merchandizing as appropriate and defined
    • Manage stock in channel and provide appropriate reports as follows:
      • Advice RSMs if there is need for focussed activity in territory thelp move stock – As appropriate
      • Provide training on site tIncrease product knowledge
      • Ensure MTN product availability in channel is >95% at all times and provide weekly product availability report of all visited outlets during call cycles
      • Follow up with product availability at Trade partners’ Point of presence  and provide weekly / monthly report
      • Ensure all visited outlets give infon where, when, price etc of products and provide weekly report
      • Query all products in channel older than 30 days from date of purchase and make report tthe business on all such stock weekly
      • Target 65% space within each outlet (Trade marketing team will measure)
      • Support all identified outlets with 100% merchandizing as appropriate and defined.
      • Ensure 100% POS Distribution tall channels of distribution within 14 days of release
      • Ensure 100% replacement of expired, damaged or obsolete materials within territory and 100% removal of obsolete materials and messages
      • Obtain infon stocking from ALL visited outlets in territory (where from, when, price, where t& why still pending >30days) – Record and report weekly / monthly.
      • Ensure collaboration between sub subs, retailers etc tTPs and help nurture the relationship and increase RRP
      • Confirm  that  sub dealers and dealer branches are contacted and stock receipt / movement verified  - Produce weekly report
      • Ensure areas in your territory without adequate TP point of presence is filled by encouraging TP topen up points

    Job Condition

    • Normal MTNN working conditions
    • May be required twork extended hours
    • Open plan office

    Experience & Training    

    • First  degree in any relevant discipline
    • Fluent in English
    • 0-2 years’ experience in an area of specialisation; with experience with working with others
    • Experience working in a small tmedium  organization

    Training:

    • On the job training and exposure
    • Industry conferences
    • Basic GSM
    • Basic Telecommunication Fundamentals
    • Merchandising Training
    • Selling
    • In-depth Handset training
    • Customer care
    • Coaching for results

    Minimum Qualification    

    • BA, BArch, BEd, BEng, B.Sc, BTech, HND or LLB.

    Method of Application

    Interested and qualified candidate should apply online on MTN website

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