• Exciting Position at eRecruiter Nigeria

  • Posted on: 14 November, 2015 Deadline: Not Specified
  • View Jobs in Sales / Marketing View All Jobs at eRecruiter Nigeria
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  • Our client is a manufacturing and leading distributor of electronics in West Africa with branches across Nigeria. They now have an opening for a Marketing Manager (Brand Management) to be based in Lagos

    Marketing Manager (Brand Management)

     

     

    Job Summary

    Responsible for managing marketing, advertising and promotional staff and activities at a company or organization. Takes steps to measure, enhance, and enrich the position and image of a company through various goals and objectives

    Key Responsibilities

    • Plan marketing and branding objectives.
    • Expand product solutions and offerings.
    • Prepare marketing strategies alongside other company executives and staff.
    • Analyze market trends and recommend changes to marketing and business development strategies based on analysis and feedback.
    • Catalogue development, running campaigns, merchandising, digital marketing, PR.
    • Should be able to brief an agency & advertising research.
    • Prepare and adhere to budgets.
    • Oversee creation and delivery of press releases, advertisements, and other marketing materials.
    • Design print ads and publications.
    • Ensure brand messages are consistent.
    • Gather and analyze customer insight.
    • Nurture and enrich all external perceptions of the company and growth of market share.
    • Engage consumers on social media.
    • Deepen relationships with all media to ensure the most effective messaging and positioning of the organization.
    • Lead all areas of content generation and production across all media platforms.
    • Take calculated risks based on data-driven analytics.
    • Drive overall CRM and direct marketing.
    • Engage other organizations within the community.
    • Collaborate with sales and sourcing to develop strategic partnership activities and implement the execution framework and strategic plan on identified opportunities.
    • Develop and lead a marketing team that will develop and execute new concepts, business models, channels and partners to position business as innovator and leader.

    Key Requirements

    • Minimum 4 Years experience in brand management
    • Degree in Marketing or any other business related discipline
    • Must have experience in a marketing function within consumer electronics, FMCG

    Method of Application

    To apply for this position, visit eRecruiter's career portal

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