General Manager (Sales and Marketing) / Chief Marketing Officer will have the overall responsibility for the formulation and execution of the sales and marketing strategy of our company.
This officer will generate aggressive profitable sales growth through successful marketing, using market research insights, pricing, product marketing, marketing communications, advertising and public relations. (S)he will lead the sales management, product / solutions development, distribution channel management, and customer service functions of our company.
The Chief Marketing Officer, will be a member of the executive management team and will report directly to the Managing Director.
Desired Skills and Experience
- Superb analytical skills
- Proven strategy formulation and execution skills
- Demonstrated ability to lead and inspire a team
- Outstanding communication and interpersonal skills
- Passionate about agriculture and farmer advocacy
- Proven sales management skills
- Thorough knowledge of marketing principles, brand, product and service management
- Deep understanding of West African market dynamics
- Entrepreneurial spirit